From surviving to thriving in the gig economy: A research agenda for individuals in the new world of work

Preparing managers for a reconfigured world: management education's new gig

Purpose

The purpose of this paper is to draw attention to the lack of a clear theoretical framework in management education programs to allow students to understand the world in which gig workers operate. The article asserts the need for practical guidance for pedagogy to prepare students to manage in the gig economy.

Design/methodology/approach

This paper provides a rationale for the assertion that, beyond training students to create their own work configurations in the new world of work, management education should acquaint students with the specific challenges faced by managers responsible for a spectrum of workers in various work configurations. This paper explicates gig work configurations and offers theoretical and practical issues related to worker and manager identity to be considered in the development of an educational framework.

Findings

Management curricula over time have successfully augmented several competencies to the manager identity. Bolstering the competency of simultaneously managing employees working in multiple employment arrangements is the next natural progression of management education.

Practical implications

Particular challenges for prospective “gig managers” may relate to the management of somewhat elusive processes that enhance their own and their workers' organizational identity and related outcomes.

Originality/value

The authors invoke the literature of holding environments for identity development, along with the distinctness and inclusion facets of Kegan's theory of the evolution of consciousness and tenets of institutional theory, in a call for the examination of methods that may help aspirant managers recognize distinction and inclusion needs in others and cultivate tools to assist in their workers' need fulfillment.

Exploring flexible home arrangements – an interview study of workers who live in vans

Purpose

The purpose of this study is to understand the lived experience of workers who live in vans to explore how work and non-work interact when one's living environment is mobile.

Design/methodology/approach

In this qualitative study, semi-structured interviews were carried out with 18 participants. Thematic analysis of interview transcripts, coded while listening to each interview recording, provided a rich account of the interaction of work and non-work life domains.

Findings

Several themes were identified, including seeing the van as a home, hidden or disclosed identity stemming from living in a van, financial freedom, career freedom and work/non-work synchronization. Overall, findings suggest that flexible home arrangements, the relocation of one's home to adapt to work, aligned work and non-work domains to positively impact their overall work and non-work satisfaction, providing career freedom and expanded career opportunities.

Research limitations/implications

The understanding of workers who live in vans broadens one’s understanding of mobile work and the work/non-work interface, providing insight into the dual alignment of work and home to accommodate each other, which the authors term work/non-work synchronization.

Originality/value

This is one of the first studies to consider van living from a work and career perspective and for the first time conceptualizes the notion of flexible home arrangements.

Professional Fluidity: Reconceptualising the Professional Status of Self-Employed Neo-professionals

Current debates and definitions of professionalism are primarily grounded in organisations, either as employing bureaucracies or service firms, that control and structure expert labour. This is problematic as it neglects the many neo-professionals that are self-employed. We draw on interviews with 50 independent consultants and find that, outside of organisational boundaries, they pursue a strategy of professional fluidity. This is a relational and market-driven approach that requires a multiplicity of roles and chameleon-like tactics. As opposed to notions of collegial, organisational and corporate professionalisation, professional fluidity is a co-constructed and agentic approach where validity and legitimacy are achieved primarily through relations with clients and collaborators rather than institutions or employing organisations. Through professional fluidity we contribute to a more holistic understanding of professionalism that is sensitive to the employment mode rather than knowledge domain and develops existing notions of who is a professional. This is important for wider debates on the current and future state of professions.

Grassroots Resistance to Digital Platforms and Relational Business Model Design to Overcome It: A Conceptual Framework

Although extant research has studied incumbent resistance to digital platforms, it provides little understanding about when grassroots collective action by other ecosystem stakeholders against the digital platform is likely. In this paper, we identify the scope conditions detailing when local stakeholders can initiate grassroots collective action against the digital platform, a unique context characterized by fast growth, distributed innovation, role flexibility, and direct local connectivity, and propose viable solutions. Our conceptual framework suggests that grassroots collective action against the digital platform is most likely when the digital platform operates with localized scarce assets or localized precarious labor and when actors express their grievances through formalized channels. We combine business model design and stakeholder management perspectives to develop design-based solutions that involve a multisided business model structure, an inclusive stakeholder value proposition, and an ecosystem-centered governance. We call the combination of such design efforts relational business model design. To the incipient theory of digital platforms, we contribute a stakeholder-centered view of platform business models operating within local ecosystems, bridging research on collective action and stakeholder management with strategic management of platforms.

Flexible employment relationships and careers in times of the COVID-19 pandemic

The COVID-19 pandemic represents a crisis that affects several aspects of people's lives around the globe. Most of the affected countries took several measures, like lockdowns, business shutdowns, hygiene regulations, social distancing, school and university closings, or mobility tracking as a means of slowing down the distribution of COVID-19. These measures are expected to show short-term and long-term effects on people's working lives. However, most media reports focused on the effects of the COVID-19 pandemic on changes in work arrangements (e.g., short-time work, flexible location and hours) for workers in a regular employment relationship. We here focus on workers in flexible employment relationships (e.g. temporary agency work and other forms of subcontracted labor, as well as new forms of working, such as in the gig economy). Specifically, we will discuss (a) how the work and careers of individuals in flexible employment relationships might get affected by the COVID-19 pandemic; (b) outline ideas how to examine period effects of the COVID-19 pandemic on the work and careers of those individuals, and (c) outline how the pandemic can contribute to the ramification of flexible employment relationships.

Effect of Gig Workers' Psychological Contract Fulfillment on Their Task Performance in a Sharing Economy-A Perspective from the Mediation of Organizational Identification and the Moderation of Length of Service

Workers' isolation may occur in gig employment in the sharing economy, which generates a weak perception of the organization and unpredictable work performance. Drawing on social exchange theory, this paper proposes a framework to explore the effect of psychological contract fulfillment on gig workers' task performance from the perspective of the mediation of organizational identification and the moderation of the length of service. A total of 223 samples were recruited from Didi (a ride-hailing company in China) drivers. The results show that both transactional and relational psychological contract fulfillment can directly affect gig workers' task performance and also indirectly affect it via organizational identification. When the length of service for the current company is taken into consideration, transactional contract fulfillment, as the representation of a company's recognition of gig workers' effort, has a stronger effect on the organizational identification of gig workers who have been working for the company for less than a year compared with those who have been working for a longer period. The results show no difference in the relationship between relational psychological contract and organizational identification between the two groups. Transactional psychological contract fulfillment exhibits the same significant effect on gig workers' task performance in both groups. By contrast, relational psychological contract fulfillment has a stronger effect on long-serving Didi drivers than on those who joined the company within the year. These findings generate certain theoretical and practical implications for gig employment management in the sharing economy.

Identity as career capital: enhancing employability in the creative industries and beyond

Purpose

The purpose of this paper is to broaden the conversation about the link between identity and employability by investigating how identity can function as a type of career capital. Drawing on Bourdieu’s (1990) theory of practice and Côté’s (2016) identity capital model, the authors introduce the concept of identity capitalization and elaborate on the career practices people engage in to convert identity into career capital based on studies of careers in the creative industries.

Design/methodology/approach

The conceptual development is based on an examination of studies of careers in the creative industries. The authors move beyond a single idiosyncratic occupational setting and offer insights about how individuals acquire, accumulate and deploy identity capital in response to varying occupational demands and institutional norms.

Findings

The authors identify three patterns of work – display work, authenticity work and personation work – that creative professionals use to harness identity as career capital to enhance their employability. The authors find that both the demand for authenticity and the existence of social inequalities in the creative industries present challenges for the acquisition, accumulation and deployment of identity capital.

Originality/value

The ability to harness one’s identity for career capital has become increasingly important for career actors in the face of a challenging labor market. This paper provides a conceptual understanding of the process of identity capitalization and presents concrete career practices in real-world settings. It also offers practical advice for individuals wishing to capitalize on their identity to maximize career opportunities.

Posttraumatic Growth at Work

The phenomenon of posttraumatic growth—the transformative positive change that can occur as a result of a struggle with great adversity—has been a focus of interest for psychologists for more than two decades. Research on work-related posttraumatic growth has concentrated primarily on contexts that are inherently traumatic, either through direct exposure to trauma, such as in the military, or through secondary trauma, such as in professions that provide care for traumatized others. There is also an emerging literature on posttraumatic growth in “ordinary” work. Organized into seven sections, this review draws on the research on posttraumatic growth in response to both personal and work-based adversity to build a model of work-related posttraumatic growth. Later sections raise challenges in the study of posttraumatic growth at work and identify critical future research directions. Practical implications for organizations and their members are considered throughout the review and are summarized at the end.

Job Seeking: The Process and Experience of Looking for a Job

This review distills available empirical research about the process and experience of looking for a job. Job search varies according to several dimensions, including intensity, content, and temporality/persistence. Our review examines how these dimensions relate to job search success, which involves job finding as well as job quality. Because social networking and interviewing behavior have attracted significant research attention, we describe findings with respect to these two job search methods in greater detail. We provide examples of the relevance of context to job search (i.e., the job seeker's geographical region, country, and culture; the economy; the job seeker's current or past employment situation; and employer behaviors and preferences) and review research on bias in the job search. Finally, we survey work on job search interventions and conclude with an overview of pressing job search issues in need of future research.

Platforms as entrepreneurial incubators? How online labor markets shape work identity

Purpose

The purpose of this paper is to explore how the process of work identity construction unfolds for gig workers experiencing unstable working relationships in online labor markets. In particular, it investigates how digital platforms, intended both as providers of technological features and online environments, affect this process.

Design/methodology/approach

The authors conducted an exploratory field study and collected data from 46 interviews with freelancers working on one of the most popular online labor markets and from online documents such as public profiles, job applications and archival data.

Findings

The findings reveal that the online environment constrains the action of workers who are pushed to take advantage of the platform’s technological features to succeed. This interplay leads workers to add new characteristics to their work-self and to and to develop an entrepreneurial an entrepreneurial orientation.

Practical implications

The study offers insights to platform providers interested in improving workers’ experiences in online labor markets, highlighting mechanisms for uncertainty reduction and diversifying a platform’s services according to gig workers’ identities and orientations.

Originality/value

The study expands the authors’ knowledge on work identity construction processes of gig workers, detailing the relationship between work identity and IT, and documents previously unexplored antecedents of entrepreneurial orientation in non-standard working contexts.