1
|
Xu X, Yang M, Zhao YC, Zhu Q. Effects of message framing and evidence type on health information behavior: the case of promoting HPV vaccination. ASLIB J INFORM MANAG 2020. [DOI: 10.1108/ajim-02-2020-0055] [Citation(s) in RCA: 6] [Impact Index Per Article: 1.5] [Reference Citation Analysis] [Abstract] [Track Full Text] [Journal Information] [Subscribe] [Scholar Register] [Indexed: 12/24/2022]
Abstract
PurposeBased on the examination of the roles of message framing and evidence type, this study made an analysis of the promotion methods of intention and information need towards HPV vaccination.Design/methodology/approachThe study conducted a 2 (gain-framed messages vs loss-framed messages) × 2 (statistical evidence vs narrative evidence) quasi-experimental design built upon theories of message framing and evidence type. This experiment recruited college students who were not vaccinated against HPV as participants. The analysis of variance (ANOVA), the analysis of covariance (ANCOVA), and the independent sample T-test were used to test the hypotheses.FindingsThe results (N = 300) indicate that (1) Loss-framed messages will lead to a more favorable intention towards HPV vaccination than gain-framed messages. (2) Statistical evidence will lead to a more explicit information need than narrative evidence. (3) Message framing and evidence type will interact and (a) for statistical evidence, loss-framed messages will lead to a more favorable intention towards HPV vaccination than gain-framed messages and (b) for narrative evidence, gain-framed messages will lead to a more favorable intention towards HPV vaccination than loss-framed messages. (4) Message framing and evidence type will interact and (a) for loss-framed messages, statistical evidence will stimulate more explicit information need of HPV vaccination than narrative evidence and (b) for gain-framed messages, narrative evidence will stimulate more explicit information need of HPV vaccination than statistical evidence.Originality/valueThis paper can help to further understand the important roles of message framing and evidence type in health behavior promotion. The study contributes to the literature on how health information can be well organized to serve the public health communication and further enhance the health information service.
Collapse
|
2
|
Wilson NL, Rickard BJ, Saputo R, Ho ST. Food waste: The role of date labels, package size, and product category. Food Qual Prefer 2017. [DOI: 10.1016/j.foodqual.2016.08.004] [Citation(s) in RCA: 85] [Impact Index Per Article: 12.1] [Reference Citation Analysis] [Track Full Text] [Journal Information] [Subscribe] [Scholar Register] [Indexed: 10/21/2022]
|
3
|
Tshikovhi M, Gericke G, Becker P. Factors that influenced mothers and/or caregivers in the Tshwane Metropolitan Municipality, South Africa, to purchase infant formula for their infants. SOUTH AFRICAN JOURNAL OF CLINICAL NUTRITION 2016. [DOI: 10.1080/16070658.2015.11734519] [Citation(s) in RCA: 2] [Impact Index Per Article: 0.3] [Reference Citation Analysis] [Track Full Text] [Journal Information] [Subscribe] [Scholar Register] [Indexed: 10/21/2022]
|
4
|
Lawless L, Drichoutis A, Nayga R, Threlfall R, Meullenet J. Identifying Product Attributes and Consumer Attitudes that Impact Willingness to pay for a Nutraceutical-Rich Juice Product. J SENS STUD 2015. [DOI: 10.1111/joss.12148] [Citation(s) in RCA: 12] [Impact Index Per Article: 1.3] [Reference Citation Analysis] [Track Full Text] [Journal Information] [Subscribe] [Scholar Register] [Indexed: 11/28/2022]
Affiliation(s)
- L.J.R. Lawless
- Department of Food Science; University of Arkansas; Fayetteville AR 72704
- The Hershey Company; Hershey PA 17033
| | - A.C. Drichoutis
- Department of Agricultural Economics & Rural Development; Agricultural University of Athens; Athens Greece
| | - R.M. Nayga
- Department of Agricultural Economics and Agribusiness; University of Arkansas; Fayetteville AR 72704
- Norwegian Agricultural Economics Research Institute; Oslo Norway
- Department of Food and Resource Economics; Korea University; Seoul South Korea
| | - R.T. Threlfall
- Institute of Food Science and Engineering; University of Arkansas; Fayetteville AR 72704
| | - J.F. Meullenet
- Department of Food Science; University of Arkansas; Fayetteville AR 72704
- Institute of Food Science and Engineering; University of Arkansas; Fayetteville AR 72704
| |
Collapse
|