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Bhatt NR, García Rojo E, Gauhar V, Mercader C, Cucchiara V, Bezuidenhout C, van Gurp M, Bloemberg J, Teoh JYC, Ribal MJ, Giannarini G. The Intersection of Artificial Intelligence and Social Media in Shaping the New Digital Health Frontier: Powers and Perils. Eur Urol 2024; 85:183-184. [PMID: 38092613 DOI: 10.1016/j.eururo.2023.11.025] [Citation(s) in RCA: 0] [Impact Index Per Article: 0] [Reference Citation Analysis] [Abstract] [MESH Headings] [Track Full Text] [Journal Information] [Subscribe] [Scholar Register] [Received: 11/23/2023] [Accepted: 11/29/2023] [Indexed: 01/21/2024]
Abstract
Use of artificial intelligence (AI) in social media (SoMe) in health care is increasing. Benefits include personalisation of SoMe content for individual patients and identification of trends to prompt timely generation of relevant content. Data security, ethical considerations, medical accuracy, patient engagement, and regulatory compliance are issues to address for this evolving AI use.
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Affiliation(s)
- Nikita R Bhatt
- Department of Urology, Newcastle-upon-Tyne Hospitals NHS Foundation Trust, Newcastle upon Tyne, UK.
| | - Esther García Rojo
- Department of Urology, HM Hospitales and ROC Clinic, Hospital Universitario HM Sanchinarro, Madrid, Spain
| | - Vineet Gauhar
- Department of Urology, Ng Teng Fong General Hospital, National University Health System, Singapore
| | - Claudia Mercader
- Uro-Oncology Unit, Hospital Clinic, University of Barcelona, Barcelona, Spain
| | - Vito Cucchiara
- Department of Urology, IRCCS San Raffaele Scientific Institute, Milan, Italy; Division of Experimental Oncology, Urological Research Institute, Milan, Italy; Vita-Salute San Raffaele University, Milan, Italy
| | - Carla Bezuidenhout
- European Association of Urology Guidelines Office, Arnhem, The Netherlands
| | - Marc van Gurp
- European Association of Urology Communication & Business Relations Office, Arnhem, The Netherlands
| | - Jarka Bloemberg
- European Association of Urology Communication & Business Relations Office, Arnhem, The Netherlands
| | - Jeremy Yuen-Chun Teoh
- S.H. Ho Urology Centre, Department of Surgery, Prince of Wales Hospital, The Chinese University of Hong Kong, Hong Kong, China
| | - Maria J Ribal
- Uro-Oncology Unit, Hospital Clinic, University of Barcelona, Barcelona, Spain
| | - Gianluca Giannarini
- Urology Unit, Santa Maria della Misericordia University Hospital, Udine, Italy
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