Inauthentic self-presentation on facebook as a function of vulnerable narcissism and lower self-esteem

Navigating virtual selves: validation of the German version of the presentation of online self scale

The Presentation of Online Self Scale for Adults (POSSA), originally developed by Strimbu et al. is a well-regarded instrument for assessing online self-presentation. This study evaluated the factorial structure, reliability, and validity of the German adaptation of POSSA. A CFA analysis confirmed a satisfactory fit for the proposed three-factor model, as evidenced by a CFI of 0.919, a TLI of 0.902 and a RSMEA of 0.075. The subscales of the German POSSA demonstrated high internal consistency. Additionally, convergent validity was established through significant correlations with the Impostor-Profile 30 (IPP), affirming the interpretive accuracy of the subscale scores. Specifically, the Adaptable Self and Freedom of Self Online subscales positively correlated with IPP measures of Alienation and Other-Self-Divergence, whereas the Authentic Self subscale inversely correlated with these measures. Moreover, the German POSSA scores accounted for variance in the number of Instagram followers, surpassing the predictive power of self-esteem alone. Notably, the Adaptable Self factor was positively associated with the follower count, while the Freedom of Self Online factor displayed a negative association. Collectively, these findings underscore the DE-POSSA as a robust tool for assessing self-presentation behaviors in German-speaking populations and highlight its potential for cross-cultural research in online interpersonal interactions.

The moderating role of narcissism in predicting the behavior intention of the Palestinian university students towards adopting the new Facebook currency

Purpose

This paper aims to identify the factors affecting university students’ behavioral intentions towards adopting the new Facebook currency while controlling for the direct and the moderating impacts of narcissism.

Design/methodology/approach

A self-administered questionnaire of 344 respondents from six major Palestinian universities was analyzed. The structural model is fitted for assessing the hypothesized relations.

Findings

Findings indicate that the effect of Facebook advertisement in predicting the behavioral intentions to adopt the new Facebook currency relies on: privacy, security, the expectations in the new Facebook currency and knowledge about the targeting options within the Facebook platform. Moreover, the moderating role of narcissism supported the relationships between perceived privacy, the expectations in the new Facebook currency and knowledge about the targeting options within the Facebook platform but did not support the moderating role of narcissism in the relationships between perceived security and the behavioral intentions.

Research limitations/implications

In this study, only the Facebook platform and the behavioral intention were investigated with data collected from Palestinian University students through self-reported cross-sectional survey.

Practical implications

This study adds insight on the moderating role of narcissism in predicting the behavior intentions towards adopting the new Facebook currency (Diem) which has a substantial potential to threaten all other crypto currencies and the other alternatives. Therefore, managers should consider altering or adapting their Facebook advertising tactics accordingly.

Originality/value

This study is the first to contribute through empirical evidence from a developing country to theory building the results of clarifying the propensity to adopt the new Facebook currency, outlining the consumers’ reaction to social media advertising and its influential factors and providing evidence proving relevance of narcissism for non-Western users.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/OIR-12-2021-0666

The influence of intrinsic and extrinsic motivational factors on e-WOM behaviour: The role of psychological impact during the time of COVID-19 crisis

This investigation unearths the trait antecedents of intrinsic and extrinsic motivational drivers and their consequences on attitude towards e-WOM of social mobile app users. Additionally, this study attempts to explore the moderating role of psychological impact on attitude towards e-WOM when COVID-19 is ravaging the world. Following the descriptive research method, the survey was carried out among convenience sample respondents of 627 social mobile app users. The outcome brought out that extraversion had a favourable influence on opinion leadership, customer engagement, and self-expression for sharing consumption related information during the pandemic. Likewise, materialism also had a strong effect on self-expression. Nonetheless, extraversion and materialism failed to affect self-presentation motives. And, self-presentation was observed influencing attitude towards e-WOM negatively. The outcome of the study demonstrates that individuals with high psychological impact have a strong motivation to involve in customer engagement to participate in e-WOM communication. Motivational drivers such as self-expression, opinion leadership, and customer engagement had a significant effect on attitude towards e-WOM for the whole sample analysis. This investigation contributes to existing literature of e-WOM behaviour and widens the scope of self-presentation theory, social exchange theory, theory of planned behaviour etc. Finally, this research also assists marketers and practitioners to take better decision-making on developing a social media advertising and campaign using the framework.

Motivations for sharing personal information and self-disclosure in public and private Facebook groups of mentally ill people

Purpose

This study explores the motivations for sharing personal information and self-disclosure by mentally ill people in public and private Facebook groups. The purpose of the self-disclosure comparison between public and private groups is to understand how mentally ill people use different kinds of online communication channels in order to advance their goals and needs concerning their illness.

Design/methodology/approach

The study was carried out using questionnaires distributed in Facebook groups for people with mental illnesses. A total of 123 full and valid questionnaires were received. Statistical analysis was performed on the data.

Findings

Findings revealed that there are no significant differences between public and private groups concerning motivations for self-disclosure and that both types of groups create a safe and supportive place for mentally ill people. However, findings suggest that participants in public groups tend to display higher social involvement than those who participate in private groups.

Originality/value

This is a path breaking study on the entire subject of discourse of people with mental illnesses in private Facebook groups and its importance is derived from this. The study clarified and emphasized the importance of the sense of belonging to a community. Moreover, findings encourage people with mental illnesses to make use of social media channels to meet their social and personal needs.

How different online self-presentations relate to life satisfaction differently in college students: The role of positive online feedback and self-esteem

In the Internet age, some online factors, such as online self-presentation, related to life satisfaction have received much attention. However, it is unclear whether and how different strategies of online self-presentation are linked to an individual's life satisfaction differently. Accordingly, the present study examined the possible different relationships between different online self-presentations and life satisfaction with a sample of 460 Chinese college students. Using a series of questionnaires, a moderated mediation model was built in which positive online feedback was a mediator and self-esteem was a moderator. The results indicated that: (1) positive self-presentation was negatively associated with college students' life satisfaction, whereas honest self-presentation was positively related to it; (2) positive online feedback was a significant mediator in such relationships; (3) the mediation process was moderated by self-esteem. Specifically, positive self-presentation was negatively related to positive online feedback only for high self-esteem college students, but negatively associated with life satisfaction only for low self-esteem ones. By contrast, honest self-presentation was positively associated with positive online feedback despite the level of self-esteem, but positively linked with life satisfaction only for those with low self-esteem. The findings suggest that honest rather than positive online self-presentation should be conducive to college students' life satisfaction, particularly for those with low self-esteem. The implications were discussed.

Social networking sites passive use and its effects on sad-happy mood

The social comparison theory explains some negative effect of social networking sites (SNSs) use. These Internet applications have made easier the online social comparison that in turn predicts depression and lower life satisfaction. Individuals prone to depression engage in greater levels of social comparison, particularly with others who are thought to be slightly better off, and experience a decrease in mood or self-esteem in the light of others? perceived happiness. The present study aimed at investigating the impact of the use of SNSs on the mood in an experimental design. In total, 120 university students were randomly assigned to one of two groups. In the experimental groups, the participants were instructed to access their Facebook and browse personal profiles for 20 minutes; while in the control, they read articles. For the participants with initial low mood using Facebook further lowered their mood whereas for the other participants did not have any effect. Furthermore, using Facebook lowered the mood of the participants not accustomed to use it frequently.

The Vicious Cycle of Traumatic Narcissism and Dissociative Depression Among Young Adults: A Trans-Diagnostic Approach

This study was concerned with associations between narcissism, childhood trauma, dissociation, attachment styles, and depression among young adults. Childhood Trauma Questionnaire, Dissociative Experiences Scale (DES), Relationship Styles Questionnaire, Beck Depression Scale, and the Five-Factor Narcissism Questionnaire were administered to 422 college students. Multivariate analyses revealed that childhood sexual abuse, physical neglect, both fearful and secure attachment styles, dissociation, and male gender predicted grandiose narcissism. Vulnerable narcissism was predicted by preoccupied attachment, depression, and female gender. Dissociative taxon members (n = 133, 31.5%) had elevated scores on all childhood trauma types, fearful attachment, and both vulnerable and grandiose narcissism. While there was a link between bodily childhood maltreatment, dissociation, and grandiose narcissism, vulnerable narcissism was related to loss of perceived security in relationships and depression. Representing ambivalence and an indirect link between childhood trauma and vulnerable narcissism, depression was associated with both emotional neglect and overprotection-overcontrol, and fearful and preoccupied attachment. Depression and grandiose narcissism as co-predictors of pathological dissociation fitted the concept of "dissociative depression", which constituted an interface between two aspects of narcissism. Narcissism may be a trans-generational carrier of trauma as a fertile ground for dissociation. The escalation of dissociation among young adults in Turkey to an almost normative level may also be a consequence of the drastic transformations in the country throughout the period of globalism nurturing post-modern individualism in a conservative society. The trans-diagnostic overlap between two psychopathologies suggested that potential interference of concurrent dissociation needs to be considered in psychotherapy of narcissism and vice versa.

Social Media Use and Vulnerable Narcissism: The Differential Roles of Oversensitivity and Egocentricity

Narcissism is a multi-dimensional personality trait characterised by grandiosity, vanity, low empathy, and a desire for admiration. Previous research has suggested that social media sites are ideal platforms for people with narcissistic traits to satisfy a desire for attention. However, less is understood about the relationship between social media and vulnerable narcissism, characterised by vulnerability, insecurity, and oversensitivity. A total of 115 participants completed the Hypersensitive Narcissism Scale (HSNS) and questions relating to social media use. Exploratory and confirmatory factor analysis supported a two-factor model of vulnerable narcissism; oversensitivity and egocentrism. Results showed that greater oversensitivity was significantly associated with greater scores in all six aspects of social media use. Specifically, time spent on social media, frequency of posts, concerns about numbers of likes and comments, being overly sensitive about negative remarks, feelings of jealousy, and a greater difference in how they portray themselves on social media compared to real life. Egocentricity was significantly associated with less concern over negative remarks and a greater difference in how they portray themselves on social media compared to real life. These results suggest that vulnerable narcissism is not a unitary trait and that subfactors oversensitivity and egocentricity contribute differentially to aspects of social media use.

The Role of Individual Differences in Cyber Dating Abuse Perpetration

There is a growing research interest in cyber dating abuse (CDA). CDA includes abusive online behavior toward a current or former intimate partner, such as aggression, control, harassment, and humiliation. Despite the potential overlap and reciprocal relationship of CDA and intimate partner violence, there remains considerable paucity in research exploring predictors of this abusive online behavior. In the current study, we adopt the General Aggression Model framework and explore the role of gender, hegemonic masculinity, vulnerable narcissism, and sexual aggression myths to predict perpetration of CDA. Participants (N = 415, 51 percent women; Mage = 32.68 years) were recruited via social media advertisements and completed an anonymous, confidential online questionnaire. The questionnaire comprised the Conformity to Masculine Roles Norms Inventory, the Hypersensitive Narcissism Scale, the Acceptance of Modern Myths About Sexual Aggression Scale, and a modified Cyber Aggression in Relationships Scale. A hierarchical regression analysis indicated that hegemonic masculinity, vulnerable narcissism, and sexual aggression myths were all significant positive predictors of perpetrating CDA. As gender was a significant predictor until the inclusion of these variables, a multiple mediation analysis was performed, indicating that both hegemonic masculinity and sexual aggression myths fully mediated the relationship between gender and perpetrating CDA. These results add to the growing body of research exploring how CDA emerges as a behavior and highlight possible implications for management and intervention.

Empathy and authenticity online: The roles of moral identity, moral disengagement, and parenting style

OBJECTIVES

Research suggests that the Internet could be considered an arena for both virtuous and vicious behaviors, with observations of enhanced perspective-taking and honest self-reflections occurring alongside evidence of cyberbullying and deceptive communications. In the current study, we explore the role of three widely recognized sources of moral behavior-moral identity, moral disengagement, and authoritative parenting-in predicting adolescents' online empathy and online authenticity.

METHOD

In total, 788 UK adolescents aged 11-18 years (66% male) completed measures of these key constructs.

RESULTS

Structural equation modeling results suggest that parental responsiveness and autonomy granting are positively related to adolescents' moral identity. In turn, moral identity was positively related to both online empathy and online authenticity. Having a stronger moral identity also meant that adolescents were less likely to morally disengage, and moral disengagement was negatively related to online authenticity in adolescent females. Partial invariance across gender and age was observed.

CONCLUSIONS

The findings indicate that moral identity encourages moral thoughts, feelings, and actions in the online environment, including being authentic and empathic. As the formation and accessibility of one's moral identity can be promoted, we discuss the implications of these findings for cultivating prosocial behavior in the online environment as well as future research avenues.

Male, Female, and Nonbinary Differences in UK Twitter Self-descriptions: A Fine-grained Systematic Exploration

Purpose

Although gender identities influence how people present themselves on social media, previous studies have tested pre-specified dimensions of difference, potentially overlooking other differences and ignoring nonbinary users.

Design/methodology/approach

Word association thematic analysis was used to systematically check for fine-grained statistically significant gender differences in Twitter profile descriptions between 409,487 UK-based female, male, and nonbinary users in 2020. A series of statistical tests systematically identified 1,474 differences at the individual word level, and a follow up thematic analysis grouped these words into themes.

Findings

The results reflect offline variations in interests and in jobs. They also show differences in personal disclosures, as reflected by words, with females mentioning qualifications, relationships, pets, and illnesses much more, nonbinaries discussing sexuality more, and males declaring political and sports affiliations more. Other themes were internally imbalanced, including personal appearance (e.g. male: beardy; female: redhead), self-evaluations (e.g. male: legend; nonbinary: witch; female: feisty), and gender identity (e.g. male: dude; nonbinary: enby; female: queen).

Research limitations

The methods are affected by linguistic styles and probably under-report nonbinary differences.

Practical implications

The gender differences found may inform gender theory, and aid social web communicators and marketers.

Originality/value

The results show a much wider range of gender expression differences than previously acknowledged for any social media site.