The Bioinspired Prosumer-Interactions between Bioinspired Design Methods in the Prosumer Scope

The emergence of prosumers, who actively participate in designing and producing goods, has generated a growing interest in homemade products. Factors such as design methods, component reuse, or digital fabrication empower prosumer designers to realize their ideas. Although there are cases of bioinspired products manufactured by prosumers, the interactions between bioinspired design methods in the prosumer field have not been addressed from an academic point of view. This article presents a case that combines bioinspired design methods with prosumer characteristics from the perspective of a designer who uses biological research results whilst acting as a prosumer. The proposal is to see whether working on a small scale, without the need for biomimetics experts, and independently, as a prosumer, is feasible and valuable. As a result, a bicycle flashlight is designed with a microgenerator bioinspired by the geometry of samara seeds, and is tested in a wind tunnel. This case shows that the integration of a bioinspired design in prosumer contexts poses unique challenges and requires a multidisciplinary approach. Furthermore, the application of a bioinspired approach in this case has not only provided a certain level of novelty to the final product, but has also improved its efficiency and reduced its financial expenditure.

ProtoColVR: Requirements Gathering and Collaborative Rapid Prototyping of VR Training Simulators for Multidisciplinary Teams

We present ProtoColVR, a methodology and a plugin designed for gathering requirements and collaborative rapid prototyping of virtual reality training simulators. Our methodology outlines the utilization of current technologies, the involvement of stakeholders during design and development, and the implementation of simulator creation through multiple iterations. We incorporate open-source tools and freely available environments like Twine and Unity to establish a reference implementation for requirements gathering and rapid prototyping. ProtoColVR is the outcome of our collaboration with a hospital and our Navy, and it has undergone testing in a development Jam. From these tests, we have gained valuable insights, including the ability to create functional prototypes within multidisciplinary teams, enhance communication among different roles, and streamline requirements gathering while improving our understanding of the virtualized environment.

The microfoundations of design sprint: how Johnson & Johnson cultivates innovation in a highly regulated market

Purpose

Mastering innovation in highly regulated markets might require companies to overcome significant barriers. Rules, laws and limitations on social, economic and institutional dimensions can hinder the ability of a company to transfer knowledge within and across organizational boundaries. However, as recent research in innovation management increasingly advocates user involvement and early understanding of user needs as best practices, the inability to freely interact with customers due to highly regulated market restrictions can hinder the company’s capability to innovate. Hence, this paper aims to shed light on how an emerging managerial approach, such as Design Sprint, can support companies operating in highly regulated markets to overcome user involvement limitations and boost human-centered innovation.

Design/methodology/approach

This paper sheds light on how to boost innovation in a highly regulated market by leveraging an in-depth case study. The study investigates the use of the Design Sprint approach adopted by the pharmaceutical multinational Johnson & Johnson to revise the way its R&D department orchestrates the new product development process, overcoming the user involvement challenges of highly regulated markets.

Findings

In analyzing six different projects undertaken in the past two years, the findings illustrate three microfoundational dimensions of the Design Sprint approach in highly regulated markets, the so-called 3T model: team, time and tools. Indeed, deploying the Design Sprint in a highly regulated market has proven that being able to experiment in the early stages, building rough prototypes in real-time and openly collaborating with partners is crucial to boost innovation and anticipate constraints.

Originality/value

The paper sheds light on the Design Sprint approach by initially grounding an emerging managerial approach on organizational and management theory, leveraging the lens of microfoundations. In doing so, this study suggests how Design Sprint is based on the pillars of experimentation, knowledge transfer and co-creation usually neglected in highly regulated markets where user involvement is challenging. Finally, this study discloses the importance of using a design-based methodology in fostering innovation in highly regulated markets.