Optimising the Efficacy of Equine Welfare Communications: Do Equine Stakeholders Differ in Their Information-Seeking Behaviour and Communication Preferences?

Horse Owners' Knowledge of Fundamental Care and their Perceptions on the Implementation of a Mandatory Certificate of Knowledge

The aims of this study were to first determine the extent of owners' fundamental knowledge of equine care, second, gain their opinions on the implementation of a mandatory certificate of knowledge and third, to investigate the association of certification on horse owner knowledge. An online survey comprising 23 questions (18 closed, 5 open) was distributed worldwide via snowball sampling, and completed by 1847 horse owners who were all ≥18 years old from 17 different countries. Almost all (96%, n = 1781) completed surveys were usable. Just over half (52%) of participants held a current equine knowledge certification, and 59% believed a mandatory certificate of knowledge should be necessary to buy, own, or sell a horse. Horse owners with an equine certificate of knowledge were more likely to be in favor of a mandatory certificate (Pearson's Chi-squared = 50.79, df = 1, p < 0.0001). The mean correctly answered knowledge questions was 68%, indicating that approximately 1/3 of horse owners lacked fundamental horse care knowledge. Further examination indicated that participating horse owners showed the least understanding in the behavioral interactions domain (ANOVA F(4, 24) = 4.98, p < 0.01), specifically in relation to pain recognition and learning theory terminology. Arguably, this deficit in knowledge and likely correct application increases the risk of owners using misinformed or inappropriate techniques to manage horse behavior and training, predisposing the horse to experiencing a sub-optimal quality of life. Overall no significant difference was found between the total correct scores of horse owners with or without a certificate (ANOVA F(1, 56) = 0.78, p > 0.05); however, a series of Chi-squared tests revealed that for the more complex questions, horse owners with a certificate scored better than those without (all p < 0.05). Further work is needed to develop an evidence-based assessment framework if mandatory certification of horse owners is to become an effective tool for improving horse welfare and quality of life.

Becoming a matter of veterinary concern

Horses in Great Britain are living into increasingly older age and are often regarded as friends or family members by their owner. The horse is reliant on their owner to meet their needs and this paper discusses how horse owners frame an issue that becomes a matter of veterinary concern within the context of the older horse. Qualitative methods were used to explore the experiences of owners and veterinarians. Data were collected and analysed using a grounded theory approach during the period 2019-2022. Analysis identified that owners undertook an ongoing and iterative process of assessment, monitoring and decision making in relation to the animal and any changes they observed. Matters that became a veterinary concern required the owner to formulate the issue as something that fell within the knowledge domain of the veterinarian. Veterinarians had a medicalised view of older horse health and their perspectives on socially acceptable care were shaped by their understanding of species-specific needs, and whether owners were providing appropriately for those needs. The formulation of a matter of veterinary concern was itself shaped by an owner's experiential knowledge of both veterinary matters and their horse. The extent to which owners felt like they and their individual horse mattered during interactions with veterinarians affected whether they adopted veterinary advice and the nature of future veterinary employment. Findings demonstrate how matters of health, disease, and the role of professionalised forms of medical knowledge, are not static but constantly changing and interacting over time. An issue that became a matter of veterinary concern was contextual, and rooted in individual relationships. The significance of veterinarian-owner interactions in shaping future consumption of veterinary health care may be underestimated.

How equestrians conceptualise horse welfare: Does it facilitate or hinder change?

More than ever the welfare of horses in equestrian sport is in the spotlight. In response to this scrutiny, one peak body, the Federation Equestre Internationale (FEI) has created an Equine Ethics and Wellbeing Commission to protect their sport's longevity. However, for welfare-based strategies to be successful, the conceptualisation of horse welfare must align across various stakeholders, including the general public. The value-laden nature of welfare makes agreement on its definition, even among scientists, difficult. Given little is known about how equestrians conceptualise horse welfare, we interviewed 19 Australian amateur equestrians using a semi-structured format. Systems thinking and the Five Domains Model provided the theoretical framework and informed our methods. Using reflexive thematic analysis, three themes were identified: (1) good horse welfare is tangible; (2) owners misinterpret unwanted horse behaviour; and (3) equestrians publicly minimise horse welfare issues but are privately concerned. Our results highlight participants' conceptualisations of horse welfare do not align with the Five Domains Model; participants' ideal of prioritising horse welfare does not align with their practice; and there is inconsistency between what participants share publicly and what they think privately about horse welfare. These findings can inform the development of programmes to improve ridden horse welfare throughout the horse industry. As a starting point, programmes that provide a safe space for equestrians to explore their private horse welfare concerns, and programmes that build a partnership mindset to facilitate knowledge exchange between all stakeholders are needed.

Noseband Fit: Measurements and Perceptions of Canadian Equestrians

Recent concerns regarding horse welfare during competition has highlighted the occurrence of overtightened nosebands on competition horses. Current rules are often vague—e.g., “nosebands may never be so tightly fixed as to harm the horse.” To investigate the need and acceptance prior to any rule changes Equestrian Canada (EC) launched a pilot noseband measuring project. Nineteen officiating stewards measured noseband fit using the ISES taper gauge (TG) at 32 equestrian events of various disciplines in 2021. Additionally, stakeholder surveys collected data from 1528 EC members and 27 stewards regarding opinions and perceptions on noseband use, fit, measurement and rules. Descriptive and qualitative statistics along with Pearson chi-squared examined relationships between specific variables. Of the 551 horses tested with the TG, 71% passed the 1.5 cm (two-fingers) measurement and an additional 19% passed the 1 cm (one-finger) measurement. Stewards unanimously agreed that overtightened nosebands present a welfare issue although 63% believed this to represent only a small subset of riders. While 60% of stewards believed the current rules were sufficient, 40% did not. Despite the fact that 84% of stewards believe there should be a standardized fit across disciplines, 52% felt the use of the TG should be at their discretion. The top three reasons riders indicated for using nosebands were discipline expectation (41%), requirement for competition (39%) or for control/safety (32%). Open comments referred to an option to not wear a noseband in competition. Professional riders believed overtightened nosebands were less of a welfare issue than amateur riders (76% vs. 88% respectively; p < 0.025) and correspondingly did not feel the TG was a fair method (44% vs. 68% respectively; p < 0.001). Slightly more than half of the respondents (51.5%) believed that measuring noseband fit on the frontal nasal plane was the appropriate location. To advance equestrian practice, more education is needed to inform stakeholders of the reasons for noseband measurements and appropriate fit.

Champing at the Bit for Improvements: A Review of Equine Welfare in Equestrian Sports in the United Kingdom

Equestrian sports, including racing (e.g., flat, steeple-chasing, harness or donkey derby); show-jumping; cross-country; dressage; polo; polocrosse; endurance; carriage driving; vaulting and hunting; are hugely popular in the UK, and they involve a significant number of people, both as participants and spectators, and tens of thousands of equids. In this paper, we discuss animal welfare as a complex and disputed issue, clarifying what the term means and how it can be measured. We review many aspects of welfare risk to equids used for sport, addressing issues encountered throughout their lives, including housing, feeding, veterinary intervention, shoeing, handling, training, breeding and equipment. This is followed by a unique exploration of the institutions and social processes influencing equine welfare. The institutional components comprise the rules of competition, the equids, attributes of the stakeholders and the space where participants strive to achieve a common purpose. We endeavour to untangle the most significant elements that create barriers or provide opportunities for equine welfare improvement. We expose the challenges faced by a broad range of stakeholders with differing ethics, attitudes and values. Evidently, there are many welfare risks to which equids used in sports continue to be exposed. It is also evident that significant improvements have occurred in recent times, but there remains a barrier to reducing the risks to an acceptable level. We conclude with recommendations regarding a process for change, involvement of stakeholders and management of knowledge to improve equine welfare that involves identifying and prioritising the risk factors and ultimately leading to interventions, further research and/or education.

Dog and cat owners' use of online Facebook groups for pet health information

BACKGROUND

Facebook is a frequently used social media platform and is often used for human health information, yet little research has been conducted on how pet owners use Facebook pet groups to obtain and share pet health information.

METHOD

This study was designed to assess how pet owners use dog and cat Facebook groups to provide and receive pet health advice and their perception of these groups' trustworthiness. Two comparable questionnaires (dog and cat owners) were developed and distributed through an online survey platform.

RESULTS

Results suggest that Facebook groups are a common source of pet health information, with 56.2% of dog owners and 51.8% of cat owners reporting receiving health information through Facebook groups. Similar numbers report giving health information through Facebook groups: 55.0% of dog owners and 57.9% of cat owners. Dog health information most commonly exchanged related to dermatology, gastroenterology and orthopaedics and the most common cat health information focused on gastroenterology, renal and urinary-related issues. While the majority of Facebook users report feeling that Facebook groups are not a trustworthy source of pet health information, a substantial minority of users do appear to be influenced by these groups.

CONCLUSION

Approximately 50% of cat and dog owning respondents either give or receive pet health advice through Facebook groups. These results suggest that many owners deem Facebook groups as useful, but not entirely trustworthy, sources of information.

Information-Seeking Preferences of the Colorado Equine Industry for Distribution of Disease Outbreak Information

The purpose of this study was to learn how perceptions of accuracy and availability of sources affect how members of the Colorado equine industry seek both everyday information and information during an equine disease outbreak. A survey was distributed by email and social media to members of Colorado-based equine organizations. A total of 256 survey responses were obtained from individuals representing a spectrum of ages and roles in the Colorado equine industry. Survey participants predominantly identified as female (95.3%) and their industry role as a horse owner (41%) or a competitive (25.8%) or pleasure (13.3%) rider. Younger survey participants reported greater (P < .0001) use of social media, and both participant age (P < .015) and information source (P < .0001) affected the perception of resource accuracy. In the event of an equine disease outbreak, industry role was an important factor (P = .003) in the selection of news sources, whereas age was not (P = .19). Many participants (56%) identified disease symptoms/signs to be the most important information to be sought during a disease outbreak and most (69.9%) preferred state or veterinary resources for this information. The identification of why Colorado equine industry members access information from specific sources may guide animal health and extension professionals to tailor their online presence to best meet the communication needs of the Colorado equine industry.