Evidence-Based Practice Guideline: Secondary Prevention of Late-Life Suicide

Let it out: A digital communication campaign to reduce suicide and mental health stigma in Kentucky farmers

Given the disproportionately high suicide rate of farmers in Kentucky and the unique cultural needs of farmers, a coalition was created to reduce the stigma of seeking help for mental health. A targeted communications campaign was developed to provide information to farmers at risk. This paper describes the development and launch of the campaign, including formative research, message development, campaign concepts, deployment of the campaign, and initial results. Events, traditional advertising, and social and digital media campaigns provided targeted brand awareness. Initial reception to the campaign was positive, especially with TV and radio watch- and listen-through rates and website traffic. The campaign requires expanded messaging and tactics and new partnerships to influence farmers. Practical and theoretical implications include the future use of paid digital strategies to confidentially influence farmers, additional research about culturally competent approaches toward subsets of farmers, and the amount of detail to provide about mental health conditions.

Suicide prevention strategies for older persons-An integrative review of empirical and theoretical papers

AIM

To synthesize suicide prevention strategies for older adults. The review question was Which suicide prevention strategies are useful for older adults?

DESIGN

Integrative review.

DATA SOURCES

Academic Search Premier, CINAHL, Ovid PsycINFO and PubMed were searched for articles published between January 2009 and December 2019.

REVIEW METHODS

An integrative review of quantitative, qualitative and theoretical papers with a qualitative thematic analysis.

RESULTS

Key aspects of the included studies contributed to the formulation of four themes: (1) Recognizing older adults' physical and/or mental health problems and referring them for help and treatment, (2) Designing an educational programme, (3) Communication and dialogue about warning signs and (4) Social support and awareness of causing significant others emotional pain. The findings indicate an urgent need to identify effective suicide prevention strategies for older adults.