When Are Social Protests Effective?

Around the world, people engage in social protests aimed at addressing major societal problems. Certain protests have led to significant progress, yet other protests have resulted in little demonstrable change. We introduce a framework for evaluating the effectiveness of social protest made up of three components: (i) what types of action are being considered; (ii) what target audience is being affected; and (iii) what outcomes are being evaluated? We then review relevant research to suggest how the framework can help synthesize conflicting findings in the literature. This synthesis points to two key conclusions: that nonviolent protests are effective at mobilizing sympathizers to support the cause, whereas more disruptive protests can motivate support for policy change among resistant individuals.

Just Chill! An Experimental Approach to Stereotypical Attributions Regarding Young Activists

Climate change is a crucial issue, which is mobilized by activists. However, activists are targeted with negative stereotypes, hindering their influence. Young activists are environmentally conscious, but the stereotypical attributions assigned to them are unknown, with competing predictions in the literature (for being activist vs being young). In two studies, we aimed at experimentally examining the stereotypical dimensions that are ascribed to activists (youth vs adult) based on the Stereotype Content Model (SCM), as well as a morality/trustworthiness dimension. Considering that activists are generally considered as high-competent, but low-warm, while youth are considered the opposite (low-competence and high-warmth), we hypothesized the impacts on morality/trustworthiness. Greta Thunberg and Jane Fonda were the personalities used in Study 1 (N = 276), randomly assigned to participants while keeping the same discourse excerpt. Thunberg was penalized in all stereotypical dimensions. In Study 2 (N = 228), fictional characters (teenager or adult) were used instead. As hypothesized, no differences were found in the warmth or competence dimensions, only in the morality/trustworthiness dimension, penalizing the young activist. These results highlight the importance of studying environmental activists considering different social categories in stereotypical appraisals. They also contribute to a better understanding of general resistance towards activists, as well as the factors that are detrimental to their social influence.

Relationship of Work-Related Stress and Offline Social Leisure on Political Participation of Voters in the United States

In the United States (US), citizens’ political participation is 15%. Contemporary psychological models explaining political participation are based on education and socioeconomic status, which are unable to explain the overall low political participation figures. The study suggests a holistic approach, with two societal tendencies: increasing work-related stress and diminishing offline social leisure, together with a mediating effect of participatory efficacy to assess associations with the political participation of US voters. The quantitative correlational study uses structural equation modelling (SEM) analysis on the General Social Survey representative sample of US voters (N = 295, Mage = 44.49, SD = 13.43), controlled for education and socioeconomic status. Work-related stress was not significantly associated with political participation (β = 0.08, p = 0.09). Offline social leisure was positively associated with political participation (β = 0.28, p < 0.001). The mediating effect of participatory efficacy on the relationship between offline social leisure and political participation was positive and significant (β = 0.05, p < 0.001). Additional analyses, regression and SEM on the European Social Survey sample (N = 27,604) boosted internal and external validity. Results indicate that offline social leisure is more predictive than education and socioeconomic status, showing that examining societal trends leads to a better understanding of political participation.

My Fight or Yours: Stereotypes of Activists From Advantaged and Disadvantaged Groups

In social movements, activists may belong to either the disadvantaged or the advantaged group (e.g., Black racial justice activists or White racial justice activists). Across three experimental survey studies, we examined the content of these stereotypes by asking participants to freely generate a list of characteristics to describe each target group-a classic paradigm in stereotype research. Specifically, we examined the stereotypes applied to Black and White activists within racial justice movements (Study 1, n = 154), female and male activists within feminist movements (Study 2, n =134), and LBGT and straight activists within Lesbian, Gay, Bisexual, and Transgender movements (Study 3, n =156). We found that the "activist" category was consistently differentiated into subcategories based on group status: Disadvantaged group activists were stereotyped as strong and aggressive, whereas advantaged group activists were stereotyped as altruistic and superficial. These findings underscore the importance of considering status differences to understand the social perception of activists.

Expressive suppression as an obstacle to social change: Linking system justification, emotion regulation, and collective action

Research on system justification theory suggests that justifying the societal status quo decreases negative emotions, leading to less collective action. In this investigation, we propose that the degree to which negative emotions mediate the link between system justification and collective action may depend upon whether individuals tend to suppress the expression of their negative emotions. We tested this hypothesis in the diverse socio-political contexts of Turkey, Israel, and the U.S. In one correlational study (Study 1) and three experimental studies (Studies 2-4), we observed that the link between system justification and willingness to participate in collective action through anger (Studies 1-2 and 4) and guilt (Study 3) was moderated by expressive suppression. We found that negative emotions mediated the association between system justification and collective action among those who suppress the expression of their emotions less frequently, but not those who use expressive suppression more frequently. These findings suggest that emotion regulation may undermine, rather than facilitate, efforts to engage in collective action even among people who are low in system justification.

Supplementary Information

The online version contains supplementary material available at 10.1007/s11031-021-09883-5.

We are “the Resistance”: Predictors and consequences of self-categorization into the emerging movement to oppose Trump

In a three-wave longitudinal study conducted in the first 100 days of Trump’s presidency, this paper examines how people come to self-categorize into the emerging social movement “the Resistance,” and how self-categorization into this movement influences future participation in collective action and perceptions of the movement’s efficacy. Conventional collective action (e.g., protest, lobby legislators)—but not persuasive collective action (e.g., posting on social media)—and perceived identity consolidation efficacy of the movement at Wave 1 predicted a higher likelihood of self-categorization into the movement 1 month later (Wave 2) and 2 months later (Wave 3). Self-categorization into the Resistance predicted two types of higher subsequent movement efficacy perceptions, and helped sustain the effects of conventional collective action and movement efficacy beliefs at Wave 1 on efficacy beliefs at Wave 3. Implications for theory and future research on emerging social movements are discussed.

Social Identity and Risk Perception Explain Participation in the Swiss Youth Climate Strikes

Since late 2018, young people around the world have united to demand greater action on climate change. Aside from their stated concerns and demands, however, very little is known about why young people have been joining this growing movement. Using a large sample (N = 4057) of people in Switzerland aged between 14 and 25, we show that social identity is most strongly associated with participation, followed by beliefs about the effectiveness of youth strikes, level of education, and worry about climate change. Our findings affirm the relevance of both climate change risk perceptions and social identity-related processes for collective climate change action, and pave the way for promising opportunities in theory development and integration. The study also provides lessons for those who seek to maintain and increase collective action on climate change: concern about climate change is an important motivating factor, but social identity processes are at least as relevant for young people’s participation.

From marches to movements: building and sustaining a social movement following collective action

Collective action has the potential to have large-scale implications for a society. We review the processes that are key to understanding the path from collective action to the continuation and success of a social movement. First, we consider how the experience of participating in collective action can foster continued commitment to a cause. Next, since gaining broader support from society is key to the success of social movements, we discuss how the very nature of collective action employed can mobilize support or elicit backlash from members of the general public. Finally, we describe the role of movement leaders whose task is to unite movement participants while also mobilizing the broader society to rally behind the cause for social change. Emergent research on the consequences of collective action contributes to our understanding of the dynamic processes involved in maintaining a movement.

What do we want? Examining the motivating role of goals in social movement mobilization

The main purpose of any social movement organization is to achieve the goals of its followers. Little is known, however, about what type of goals disadvantaged group members strive to reach and which of those may motivate them to join a social movement organization. Using a door-to-door survey (N = 351), we investigated the mobilizing effects of goals among inhabitants of the North of the Netherlands that are adversely affected by gas-extraction induced earthquakes. We distinguished between collective (e.g., reduce gas extraction) versus individual goals (e.g., financial compensation), and outcome versus means goals (e.g., influence policy-makers). Moreover, we examined how perceptions of shared opinions with other affected citizens versus with people who are not negatively affected by gas extraction motivate the inhabitants to join a movement and attach importance to different goals. Our results indicate the existence of two pathways for potential mobilization: the first one through the perceptions of shared grievances, which can motivate people to join the movement and pursue collective solutions; and a second one through the perceptions of deprivation, which can motivate people to exert influence on power holders by joining a movement. Individual outcome goals were important but did not motivate disadvantaged citizens to join a social movement organization. We discuss the role of goals as a link between individual level and meso level factors for movement mobilization and collective action.