The determinants of the intention to purchase animal welfare-friendly meat products in Spain

Farm Animal Welfare during Transport and at the Slaughterhouse: Perceptions of Slaughterhouse Employees, Livestock Drivers, and Veterinarians

Animal welfare is a multidimensional concept that includes several physical and psychological parameters of the animal. The aim of this study was to assess animal welfare during transportation and in Slovenian beef, pork, and poultry slaughterhouses. A questionnaire was used for this study. Several parameters of animal welfare were rated on a 5-point scale, such as health status, animal behavior, lairage or transport vehicle conditions, and driver regulation compliance. The scale was also used for the second part of the study. This consisted of two studies: (1) self-assessment by slaughterhouse employees and livestock transport drivers and (2) animal welfare observational assessment performed by two veterinarians. The results were compared with each other. Ten large slaughterhouses and nine livestock drivers took part in the survey. The results showed that slaughterhouse employees knew more about animal welfare than livestock truck drivers, but both groups were not sufficiently familiar with animal welfare laws and regulations. This study found that the experts' assessments were generally lower than the self-assessments of employees and livestock drivers. Based on the research findings, it can be concluded that there is a need to improve the awareness and knowledge of slaughterhouse employees and livestock drivers regarding animal handling and animal welfare regulations.

Altruism and anti-anthropocentrism shape individual choice intentions for pro-environmental and ethical meat credence attributes

Food consumption patterns are changing as consumers are becoming more aware and interested in sustainable and ethical food production practices. The growing disconnect between primary (livestock) agriculture and society reinforces the importance of research examining the motivations behind consumer purchase behaviors. However, evidence that links latent consumer psychometric factors and observed heterogeneity in concerns for agriculture to individual food purchase intentions remains scarce. We employ large-scale survey data and an advanced Structural Equation Modelling approach to identify and estimate the direct and indirect effects of latent fundamental values and observed consumer characteristics on individuals' attitudes and purchase intentions for certified humane (CH), organic, and non-hormone added labeled meat products. Our findings suggest that human values, including self-transcendence and openness to change, drive farm animal welfare concerns and individuals' choices of certified meat products. Information and engagement in social media positively affect individuals' perceptions and concerns for farm animal welfare. Individuals guided by altruistic and anti-anthropocentric norms are more oriented towards sustainable and ethical food shopping behaviors.

The Visitor Effect on Zoo Animals: Implications and Opportunities for Zoo Animal Welfare

Simple Summary

Research has shown that an animal’s welfare is highly dependent on how various individual animal factors (e.g., species traits, genetics, temperament and previous experience) interact with environmental features (e.g., social grouping, enclosure design and sensory environment). One prominent feature of a zoo’s environment is the presence of visitors. Decades of research on the visitor effect in zoos has demonstrated that visitors can have negative, neutral or positive impacts on zoo animal behaviour and welfare. This paper reviews the literature on the implications and potential opportunities of human–zoo animal interactions on animal behaviour and welfare, with the aim of stimulating interest, understanding and exploration of this important subject.

Abstract

Achieving and maintaining high standards of animal welfare is critical to the success of a modern zoo. Research has shown that an animal’s welfare is highly dependent on how various individual animal factors (e.g., species traits, genetics, temperament and previous experience) interact with environmental features (e.g., social grouping, enclosure design and sensory environment). One prominent feature of the zoo environment is the presence of visitors. Visitor contact can be unpredictable and intense, particularly in terms of auditory and visual interaction. Depending on an animal’s perception of this interaction, visitors can have either negative, neutral or positive impacts on zoo animal behaviour and welfare. This paper reviews the literature on the implications and potential opportunities of human-zoo animal interactions on animal behaviour and welfare, with the aim of stimulating interest, understanding and exploration of this important subject. The literature to date presents a mixed range of findings on the topic. It is possible this variation in the responses of zoo animals to visitors may be due to species-specific differences, the nature and intensity of the visitor interactions, enclosure design, and individual animal characteristics. Analysing these studies and better understanding animal preferences and motivations can provide insight into what animals find negatively and positively reinforcing in terms of visitor contact in a specific zoo setting. This understanding can then be applied to either safeguard welfare in cases where visitors can have a negative impact, or, conversely, it can be applied to highlight opportunities to encourage animal-visitor interaction in situations where animals experience positive emotions associated with visitor interaction.

Text Mining Analysis to Evaluate Stakeholders' Perception Regarding Welfare of Equines, Small Ruminants, and Turkeys

Welfare of animals significantly depends on how stakeholders perceive their needs and behave in a way to favor production systems that promote better welfare outcomes. This study aimed at investigating stakeholders' perception of the welfare of equines, small ruminants, and turkeys using text mining analysis. A survey composed by open-ended questions referring to different aspects of animal welfare was carried out. Text mining analysis was performed. A total of 270 surveys were filled out (horses = 122, sheep = 81, goats = 36, turkeys = 18, donkeys = 13). The respondents (41% veterinarians) came from 32 different countries. To describe welfare requirements, the words "feeding" and "water" were the most frequently used in all the species, meaning that respondents considered the welfare principle "good feeding" as the most relevant. The word "environment" was considered particularly important for turkeys, as well as the word "dry", never mentioned for other species. Horses stakeholders also considered "exercise" and "proper training" important. Goat stakeholders' concerns are often expressed by the word "space", probably because goats are often intensively managed in industrialized countries. Although the sample was too small to be representative, text mining analysis seems to be a promising method to investigate stakeholders' perception of animal welfare, as it emphasizes their real perception, without the constraints deriving by close-ended questions.

"I Feel Sorry for Them": Australian Meat Consumers' Perceptions about Sheep and Beef Cattle Transportation

Concern for livestock welfare is significantly increasing in many parts of the world. One area of concern is the transportation of livestock. Using qualitative research methods, this research explores the concerns of Australian meat consumers related to livestock transportation practices, both on land by truck and on sea by ship. Participants were predominantly concerned about animals being "crammed" into trucks and ships, and the long distances over which livestock were transported. Likely contributors to these reactions are the high visibility of truck transport in urban areas, and recent media and political attention to the live-export issue in Australia. We argue that participants' concerns about transport are arising for a variety of reasons, including anthropomorphic tendencies, genuine concern for the welfare of farm animals, and emotional responses related to the discomfort experienced by meat consumers when they are reminded of the meat-animal connection. Given the importance of transport to the red-meat production industry, these results suggest that the sector may need to reconsider some of their practices and increase transparency and communication about the practices, which they utilise to ensure good animal welfare.

An Animal Welfare Risk Assessment Process for Zoos

There is a growing interest and need for zoos to develop and implement welfare assessment tools that are practical to use and provide meaningful results that can inform management decisions. This paper presents a process that was developed to support this type of evidence-based management in zoo animal welfare. The process is configured to facilitate institutional risk assessment, using an adapted version of the Five Domains Model for animal welfare assessment. It is designed to systematically analyse information gathered from zoo personnel in order to highlight areas of welfare risk, as well as areas that are performing well and areas requiring further investigation. A trial was conducted on three zoos over three years. Results of the trial suggest the process developed is practical and effective in identifying areas of welfare risk in a wide range of species in a zoo setting. It represents a further step towards achieving high-level animal welfare in zoos by integrating animal welfare as an institutional priority. The more zoos that employ such strategies, the greater the ability of the sector to advance the welfare of the animals in their care.

Public attitudes predict community behaviours relevant to the pork industry

Concerns about livestock animal welfare are well documented worldwide. Public attitudes are often studied as indicators of risk for the livestock industries, but are less often studied in relation to behaviours that may affect the livestock industries. The present paper examines the relationships between public attitudes, opinion leadership and self-reported pork consumption and community behaviours that may have a negative impact on livestock industries by promulgating views that farming engages in unacceptable practices. To the extent that these attitudes and behaviours are based on a lack of knowledge or a lack of understanding about the actual relationship between current practices and animal welfare and farm productivity, care needs to be exercised to determine what industry practice change should occur or what should be done to inform the public. The results showed that in regard to consumption, being male and holding positive attitudes towards eating meat and livestock welfare explained 11% of the variance in pork consumption. Notably, however, information seeking and trust in information, attitudes related to animal welfare and the livestock industries, and membership to an animal-welfare group, accounted for 44% of the variance in community behaviours that express dissatisfaction with the livestock industries. Opinion leaders, that is, people in the community who indicate that they are used by others as a source of information about livestock animal welfare, tended to eat less pork and engaged in many more community behaviours, such as calling talkback radio or writing to politicians. Together, these results suggest that more needs to be done to identify the population segment of opinion leaders and to engage them in dialogue about pork production.

Public Understanding and Attitudes towards Meat Chicken Production and Relations to Consumption

Simple Summary

Public knowledge of meat chicken production and how it influences attitudes to birds’ welfare and consumer behaviour is poorly understood. We therefore conducted a survey of the public in SE Queensland, Australia, from which we determined that industry knowledge was limited. Where it existed, it related to an empathetic attitude towards chicken welfare and an increase in chicken consumption. This suggests that consumers who eat more chicken believe that they should understand the systems of production of the animals that they are consuming.

Abstract

Little is known about public knowledge of meat chicken production and how it influences attitudes to birds’ welfare and consumer behaviour. We interviewed 506 members of the public in SE Queensland; Australia; to determine how knowledge of meat chicken production and slaughter links to attitudes and consumption. Knowledge was assessed from 15 questions and low scores were supported by respondents’ self-assessed report of low knowledge levels and agreement that their knowledge was insufficient to form an opinion about which chicken products to purchase. Older respondents and single people without children were most knowledgeable. There was uncertainty about whether chicken welfare was adequate, particularly in those with little knowledge. There was also evidence that a lack of empathy towards chickens related to lack of knowledge, since those that thought it acceptable that some birds are inadequately stunned at slaughter had low knowledge scores. More knowledgeable respondents ate chicken more frequently and were less likely to buy products with accredited labelling. Approximately half of the respondents thought the welfare of the chicken was more important than the cost. It is concluded that the public’s knowledge has an important connection to their attitudes and consumption of chicken.

Perceived importance and responsibility for market-driven pig welfare: Literature review

This review explores barriers and opportunities for market-driven pig welfare in Europe. It finds, first, that consumers generally rank animal welfare as important, but they also rank it low relative to other societal problems. Second, consumers have a wide range of concerns about pig welfare, but they focus especially on naturalness. Third, pig welfare is seen as an important indicator of meat quality. Fourth, consumers tend to think that responsibility for pig welfare lies with several actors: farmers, governments and themselves. The paper concludes that there is an opportunity for the market-driven strategy to sell a narrative about naturalness supplemented with other attractive qualities (such as eating quality). It also emphasizes that pig welfare needs to be on the political/societal agenda permanently if it is to be viewed as an important issue by consumers and if consumers are to assume some sort of responsibility for it.