The role of social norms, intergroup contact, and ingroup favoritism in weight stigma

Although average body size in the U.S. has increased in recent decades, stigma directed at individuals with higher weight has not diminished. In this study, we explored this phenomenon by investigating the relationship between people's perceived social norms regarding higher weight and their reported levels of weight bias (i.e., anti-fat attitudes). Our predictions for perceived social norms drew on the concepts of intergroup contact and ingroup favoritism, which were also probed in this study. We hypothesized that both greater descriptive norms and more favorable injunctive norms regarding higher weight would be associated with lower reported weight bias. Individuals' quantity and quality of social contact with people with higher weight were also predicted to be associated with lower weight bias. Finally, we predicted that individuals who perceived themselves as heavier would display ingroup favoritism (i.e., report less weight bias). Participants (N = 272) from the United States completed a set of online questionnaires about their perceived social norms, social contact with people with higher weight, and explicit weight bias. We found support for each of these pre-registered predictions (ps < 0.03), and post hoc analyses revealed that quality, but not quantity, of social contact with individuals with higher weight was an important predictor of lower weight bias. Together, these findings provide insight into the social psychology of weight bias and help to lay a theoretical foundation for future efforts to reduce weight stigma.

Applications of Behavioral Economics to Pharmaceutical Policymaking: A Scoping Review with Implications for Best-Value Biological Medicines

BACKGROUND AND OBJECTIVE

Pharmaceutical policies are generally based on the assumption that involved stakeholders make rational decisions. However, behavioral economics has taught us that this is not always the case as people deviate from rational behavior in rather predictable patterns. This scoping review examined to what extent behavioral concepts have already been applied in the pharmaceutical domain and what evidence exists about their effectiveness, with the aim of formulating future applications and research hypotheses on policymaking for best-value biologicals.

METHODS

A scoping literature review was conducted on the evidence of behavioral applications to pharmaceuticals. Scientific databases (Embase, MEDLINE, APA PsycArticles, and Scopus) were searched up to 20 October, 2021.

RESULTS

Forty-four full-text scientific articles were identified and narratively described in this article. Pharmaceutical domains where behavioral concepts have been investigated relate to influencing prescribing behavior, improving medication adherence, and increasing vaccination uptake. Multiple behavioral concepts were examined in the identified studies, such as social norms, defaults, framing, loss aversion, availability, and present bias. The effectiveness of the applied interventions was generally positive, but depended on the context. Some of the examined interventions can easily be translated into effective policy interventions for best-value biological medicines. However, some applications require further investigation in a research context.

CONCLUSIONS

Applications of behavioral economics to pharmaceutical policymaking are promising. However, further research is required to investigate the effect of behavioral applications on policy interventions for a more sustainable market environment for best-value biological medicines.

Secret Agents of Influence: Leveraging Social Norms for Good

Social norms are one of many agents of influence on human behavior. They are widely recognized as an instigator of behavior change, yet their influence goes largely undetected. They have been implicated in antisocial behaviors, such as tax evasion, bystander apathy, and substance abuse. These agents of influence have also been shown to promote prosocial actions, such as environmental protection and healthy eating. They can influence the outcome of political elections, raise the bottom line of corporate profits, and reduce discrimination. The term social norms refers to an individual’s beliefs about the common and accepted behavior within a group. Research has consistently shown that communications highlighting the large number of people who engage in a desirable behavior can effectively promote change. This has been shown across a wide range of behaviors, but especially pro-environmental behavior and reducing excessive levels of alcohol consumption. Although the basic influence of social norms has been well established, contemporary research continues to uncover moderators of the effectiveness of this influence. These moderators include the magnetic middle, deviations from the norm, personal values, culture, norm activation, reference to changing frequency, and social identity.

A randomized trial testing the effectiveness of virtual reality as a tool for pro-environmental dietary change

This study investigates the impact of an efficacy-focused virtual reality (VR) intervention designed according to instructional design principles on eating behavior. In the preregistered intervention study, psychology students were randomly assigned to nine seminar blocks. Employing parallel design, they were allocated to either a VR intervention to experience the environmental impact of food behavior (1) and alter the future by revising food choices (2) or to a passive control condition. The data from 123 participants (78% female, mean age 25.03, SD = 6.4) were analyzed to investigate the effect of the VR intervention on dietary footprint measured from 1 week before to 1 week after the intervention. The VR intervention decreased individual dietary footprints (d = 0.4) significantly more than the control condition. Similarly, the VR condition increased response efficacy and knowledge to a larger extent compared to the control. For knowledge, the effect persisted for 1 week. The VR intervention had no impact on intentions, self-efficacy, or psychological distance. Additional manipulation of normative feedback enhanced self-efficacy; however, manipulation of geographical framing did not influence psychological distance. This research received no financial support from any funding agency and was registered on 15/09/2021 at Open Science Foundation with the number 10.17605/OSF.IO/2AXF3.

Examining pathways between family or peer factors and smoking cessation in a nationally representative US sample of adults with mental health conditions who smoke: a structural equation analysis

Background

Supportive family or peer behaviors positively impact smoking cessation in people with mental health problems who smoke. However, the limited understanding of the pathways through which family or peer factors impact quitting limits the development of effective support interventions. This study examined pathways through which family or peer views on tobacco use, family or peer smoking status, and rules against smoking in the home influenced quitting in adults with mental health problems who smoke.

Methods

We used data from the Population Assessment of Tobacco and Health Study, a national longitudinal survey. Baseline data were collected in 2015, and follow-up data in 2016. We included adults’ current smokers who had experienced two or more mental health symptoms in the past year (unweighted n = 4201). Structural equation modeling was used to test the relationships between family and peer factors, mediating factors, and smoking cessation.

Results

We found that having family or peers with negative views on tobacco use had a positive indirect effect on smoking cessation, mediated through the individual’s intention to quit (regression coefficient: 0.19) and the use of evidence-based approaches during their past year quit attempt (regression coefficient: 0.32). Having rules against smoking in the home (regression coefficient: 0.33) and having non-smoking family members or peers (regression coefficient: 0.11) had a positive indirect effect on smoking cessation, mediated through smoking behaviors (regression coefficient: 0.36). All paths were statistically significant (p <  0.01). The model explained 20% of the variability in smoking outcomes.

Conclusion

Family or peer-based cessation interventions that systematically increase intentions to quit and monitor smoking behavior may be able to assess the efficacy of family and peer support on quitting in people with mental health problems who smoke.

Supplementary Information

The online version contains supplementary material available at 10.1186/s12889-022-13979-z.

Beliefs and Characteristics Associated With Believing Nicotine Causes Cancer: A Descriptive Analysis to Inform Corrective Message Content and Priority Audiences

INTRODUCTION

Many cigarette smokers want to quit but have not. Switching to noncombustible products can reduce disease risk, but misperceptions that nicotine causes cancer might impact relative harm perceptions about noncombustible products and considering switching. Identifying which smokers are most likely to hold this misperception and associated beliefs can inform the content of and priority audiences for corrective messaging.

METHODS

Bivariable log binomial models were run on a sample of 9,013 adult established smokers from Wave 3 of the Population Assessment of Tobacco and Health. Post hoc testing identified groups and beliefs associated with significantly higher-than-average prevalence of the misperception.

RESULTS

About 61.2% of smokers believe nicotine causes cancer or don't know. Non-Hispanic Black (PR: 2.09) and Hispanic (PR: 1.73) smokers, as well as those making under $10,000 a year (PR: 1.36) had significantly higher-than-average prevalence of the misperception. Smokers who had recently used ENDS or smokeless tobacco had significantly lower-than-average prevalence of the misperception (PR: 0.70 and 0.63, respectively). Prevalence of nicotine misperceptions was significantly higher-than-average among those who recognized all ten smoking-caused diseases (PR: 1.34), believed additive-free cigarettes were more harmful than regular cigarettes (PR: 1.71), or did not report subjective norms supporting noncombustible use (PR: 1.05).

CONCLUSION

High perceived threat of tobacco may be overgeneralized to nicotine. High prevalence of the misperception among Non-Hispanic Black and low-income smokers is concerning, considering existing health disparities. Messaging should attempt to correct the misperception that nicotine causes cancer. Inferential reasoning after message exposure should assess accuracy of relative harm perceptions.

IMPLICATIONS

The current study supports the need for corrective messaging to address the misperception that nicotine causes cancer. Identifying that nicotine misperceptions are associated with higher harm perceptions about tobacco suggests that there may be unintended consequences of high perceived harm of tobacco that need to be addressed. As nicotine misperceptions are significantly more prevalent among those already at higher risk of tobacco caused diseases, care should be taken to ensure equity in message dissemination.

Contributions to reducing online gender harassment: Social re-norming and appealing to empathy as tried-and-failed techniques

Inspired by similar methods shown to be effective in reducing online racist harassment, we designed two tweets aimed at reducing online gender harassment. Our interventions were based on the principles of social re-norming and appealing to harassers’ empathy. In a sample of 666 Twitter users engaging in sexist or misogynist tweeting, we found that our intervention tweets did not reduce the number of sexist slurs or sexist users, either 7 days or 31 days after being sent. Our attempts also affected neither the valence nor the arousal of subsequent tweets posted by our sample of Twitter users. We discuss the conceptual, methodological, and ethical challenges associated with activist research aimed at reducing online gender harassment and discuss some of the implications of our attempts to do so.

Barriers to and Facilitators for Teachers' Wellbeing

Teaching is widely recognized as a stressful profession, which has been connected to burnout and high turnover of qualified teachers. Despite increasing attention on teacher wellbeing, stress management interventions are often underutilized and demonstrate small effect sizes, and research on teachers’ informal stress management practices and desired resources is limited. It is likely that formal and informal intervention effectiveness is limited by teachers’ ability to access existing resources and navigate the complex educational systems they inhabit. The study explored the barriers to and facilitators for teachers’ engagement in formal and informal stress management interventions and desired resources across socioecological levels. Thirty-two teachers participated across four focus groups. Inductive thematic analysis was used to identify relevant themes. Personal barriers (e.g., guilt about self-prioritization), environmental barriers (e.g., mixed messages about self-care), and improved campus resources (e.g., scheduled opportunities to destress) were common themes. Recommendations for supporting teachers’ wellbeing include self-care affirming messages from peers and administrators, campus- and district-level changes to remove logistical barriers to stress management, and increased connectedness among campus community members.

Influence of social-normative information on the modeling of food-related decisions

Social modeling is a powerful influence on people's food intake: When there is a clear and consistent norm, people eat more when eating with someone who eats a lot and eat less when eating with someone who eats only a little. In three studies, the present research examined how clear versus ambiguous social-normative information influences the modeling of food-related decisions. Using a novel online decision-making paradigm, female participants (total N = 1042) were provided with information about how many cookies previous participants had supposedly selected (no information was provided in the control condition), and then decided how many cookies they would choose for a snack. When there was a clear and consistent norm, the typical social modeling effect was observed. When there was a small number of "dissenters" whose responses conflicted with the norm set by the majority, participants' cookie selection still conformed to the behaviour of the majority (Studies 1 and 2). It was only when the behaviour of the previous participants was highly ambiguous that participants behaved as if they had been given no normative information (Study 3). By demonstrating that, except in extreme cases, people use the available information to discern a social norm that influences their behaviour, these findings highlight the power of social norms related to food-related decisions.

Adult Climate Change Education Advances Learning, Self-Efficacy, and Agency for Community-Scale Stewardship

Education per se does not necessarily foster positive environmental behaviors; rather, a complex assemblage of influences including social integration, discovering shared values, strengthening environmental identity, self-efficacy, and agency is needed to foster environmental stewardship. We examine the participant outcomes from a new adult climate education and service course, which is delivered by local organizations. The UC Climate Stewards certification course includes relationship building, social-emotional learning, climate science, climate communication, monitoring resilience, and how to take community-scale action. Based on results from ~154 participants, we observed significant improvement in self-efficacy, with confidence to help protect communities increasing from x¯ = 3.59 (3 is neutral) to x¯ 4.32 (4 is agree) (p < 0.00). The importance of doing something or taking action about climate change appears to be a value that was strongly held prior to taking the course and aligns with motivations for becoming a certified Climate Steward; hence, it only slightly increased from (x¯ = 4.25) to (x¯ = 4.57) (p < 0.00). Climate Stewards’ feeling of competency in talking about the subject increased (from x¯ 3.05 before to x¯ = 4.24 after, p < 0.00, N = 111). Finally, we examine the community-scale stewardship taken by the Climate Steward volunteers, from information provided through self-reporting, and explore additional approaches to researching pathways from education to agency.

Variations in Safe Sleep Practices and Beliefs: Knowledge is not Enough

OBJECTIVES

Sleep-related infant deaths in the District of Columbia (DC) varies, with rates in certain geographical areas three times higher than DC and seven times higher than the national average. We sought to understand differences in infant sleep knowledge, beliefs, and practices between families in high-risk infant mortality and low-risk infant mortality areas in DC.

METHODS

Caregivers of infants presenting to the emergency department were surveyed. The associations between location and safe sleep knowledge, beliefs, and practices were analyzed.

RESULTS

Two hundred and eighty-four caregivers were surveyed; 105 (37%) were from the high-risk infant mortality area. The majority (68%) of caregivers reported placing their infant to sleep on their backs, sleeping in a crib, bassinet, or pack and play (72%), and were familiar with the phrase "safe sleep" (72%). Caregivers from the high-risk infant mortality area were more likely to report that their infants sleep in homes other than their own (aOR 1.53; 95% CI 1.23, 2.81) and other people took care of their infants while sleeping (aOR 1.76; 95% CI 1.17, 3.19), adjusting for race/ethnicity, education, marital status, and help with childcare. No differences in safe sleep knowledge, beliefs, and practices were present.

CONCLUSIONS FOR PRACTICE

Infants from the high-risk infant mortality area were more likely to sleep in homes other than their own and have other caretakers while sleeping. Lack of differences in caregiver awareness of safe sleep recommendation or practices suggests effective safe sleep messaging. Outreach to other caregivers and study of unmet barriers is needed.

Biased perception of the environmental impact of everyday behaviors

Despite our concern about climate change, certain psychological barriers hinder the adoption of a pro-environmental lifestyle. In the present study (n = 186), we analyzed the participants' estimates of the environmental impact of their lifestyles, compared to their moral standards and the perceived normative impact. Results show that individuals recognize their lifestyle is more unsustainable than what is generally acceptable, yet they consider the lifestyle of others to be even more harmful. Furthermore, we studied the role of compensatory green beliefs on the biases in the estimated environmental impacts. The results showed that individuals tend to consider that pro-environmental behaviors have a neutral environmental impact. Thus, our research suggests the existence of a bias in individuals' perception of environmental impacts.

To get vaccinated or not? Social psychological factors associated with vaccination intent for COVID-19

Pandemic control not only requires effective COVID-19 vaccines but also that they are accepted by at least 80% of the population. For this reason, understanding the social psychological variables associated with vaccination intent is essential to achieve herd immunity. Drawing on the theory of reasoned action, this study seeks to analyze vaccination intent using the beliefs about vaccine effectiveness, conspiracy theories, and injunctive norms as predictors. A non-probabilistic national online survey was conducted during December 2020. A sample of 1,033 people in Chile answered a questionnaire with the study variables. Using structural equation models, it was found that vaccination intent was explained in 62.1% by beliefs about vaccine effectiveness and injunctive norms, controlling for age, political orientation, socioeconomic status, educational level, and gender. Specifically, beliefs about vaccine effectiveness are based on people's experience with previous immunization processes, which predict vaccination intent. Regarding injunctive norms, they act by influencing and encouraging vaccination by seeking the approval of significant others. Contrary to expected, conspiracy beliefs were not directly associated with the intention to receive a COVID-19 vaccine but were highly related to lower beliefs about vaccine effectiveness. This study suggests that to enhance the vaccination intent, socio-psychological and structural variables need to be considered.

Behavioral Economics and Ambulatory Antibiotic Stewardship: A Narrative Review

PURPOSE

Behavioral economics recognizes that contextual, psychological, social, and emotional factors powerfully influence decision-making. Behavioral economics has the potential to provide a better understanding of, and, through subtle environmental changes, or "nudges," improve persistent quality-of-care challenges, like ambulatory antibiotic overprescribing. Despite decades of admonitions and educational initiatives, in the United States, up to 50% of ambulatory antibiotic prescriptions remain inappropriate or not associated with a diagnosis.

METHODS

We conducted a Medline search and performed a narrative review that examined the use of behavioral economics to understand the rationale for, and improvement of, ambulatory antibiotic prescribing.

FINDINGS

Clinicians prescribe antibiotics inappropriately because of perceived patient demand, to maintain patient satisfaction, diagnostic uncertainty, or time pressure, among other reasons. Behavioral economics-informed approaches offer additional improvements in antibiotic prescribing beyond clinician education and communication training. Precommitment, in which clinicians publicize their intent to prescribe antibiotics "only when they are absolutely necessary," leverages clinicians' self-conception and a desire to act in a manner consistent with public statements. Precommitment was associated with a 20% absolute reduction in the inappropriate antibiotic prescribing for acute respiratory infections. Justification alerts, in which clinicians must provide a brief written rationale for prescribing antibiotics, leverages social accountability, redefines the status quo as an active choice, and helps clinicians to shift from fast to slow, careful thinking. With justification alerts, the absolute rate of inappropriate antibiotic prescribing decreased from 23% to 5%. Peer comparison, in which clinicians receive feedback comparing their performance to their top-performing peers, provides evidence of improved performance and leverages peoples' desire to conform to social norms. Peer comparison decreased absolute inappropriate antibiotic prescribing rates from 20% to 4%, a decrease that persisted for 12 months after the end of the intervention. Also, a one-time peer-comparison letter from a high-profile messenger to primary care practices with high rates of prescribing antibiotics, there was a 6-month, 3% decrease inantibiotic prescribing. Future directions in applying behavioral economics to the inappropriate antibiotic prescribing include paying careful attention to design details; improving intervention effectiveness and durability; making harms salient; participants' involvement in the development of interventions (the "Ikea effect"); factoring in patient satisfaction; and patient-facing nudges about antibiotic use and care-seeking. In addition, the COVID pandemic could aid in ambulatory antibiotic prescribing improvements due to changing cognitive frames around respiratory symptom evaluation and antibiotic prescribing.

IMPLICATIONS

To improve ambulatory antibiotic prescribing, several behavioral economics-informed approaches-especially precommitment, justification alerts, and peer comparison-have reduced the rates of inappropriate prescribing of antibiotics to low levels.

Dissecting the dimension of protection: Caligae and Scutum in the evaluative model of normative appeals

A normative appeal indicates that one should (or should not) do a certain action in a concrete situation. According to the Evaluative Model of Normative Appeals (EMNA), willingness to comply with these messages depends on an appraisal formed by two dimensions: formality and protection. In this work we center on the dimension of protection, proposing that it can be divided into two components: avoiding physical or psychological damage (scutum) and affording the performance of the main intended action (caligae). We conducted two studies to test this twofold meaning of protection. In Study 1 (N = 525), we manipulated the coherence of regulatory focus (promotion vs. control vs. prevention) with salience of the components of protection (caligae vs. control vs. scutum). In Study 2 (N = 513), we separately measured the perception of each component referred to an actual normative appeal (i.e., "To get into a class punctually"). The results showed that the manipulated salience and the measured perception of caligae and scutum elicits (Study 1) and predicts (Study 2) higher willingness to comply with normative appeals. Theoretical and applied implications of the results are discussed.

Greater Knowledge Enhances Complainant Credibility and Increases Jury Convictions for Child Sexual Assault

Child sexual assault (CSA) cases reliant on uncorroborated testimony yield low conviction rates. Past research demonstrated a strong relationship between verdict and juror CSA knowledge such as typical delays in reporting by victims, and perceived victim credibility. This trial simulation experiment examined the effectiveness of interventions by an expert witness or an educative judicial direction in reducing jurors' CSA misconceptions. Participants were 885 jurors in New South Wales, Australia. After viewing a professionally acted video trial, half the jurors rendered individual verdicts and half deliberated in groups of 8-12 before completing a post-trial questionnaire. Multilevel structural equation modeling exploring the relationship between CSA knowledge and verdict demonstrated that greater CSA knowledge after the interventions increased the odds ratio to convict by itself, and that the judicial direction predicted a higher level of post-trial CSA knowledge in jurors than other expert interventions. Moreover, greater CSA knowledge was associated with heightened credibility perceptions of the complainant and a corroborating witness. At the conclusion of the trial, the more jurors knew about CSA, the higher the perceived credibility of both the complainant and her grandmother, and the more likely jurors were to convict the accused.

Acceptability factors for wildlife approach in park and protected area settings

Human-wildlife conflicts are a challenge in parks and protected areas around the world. Facilitating quality wildlife viewing experiences that minimize negative impacts to people and animals is often complicated by distance-related human behaviors. The purpose of this study was to examine how people's distance-related norms varied as a function of proximity from wildlife, wildlife species, and physical landscape features. By using virtual reality technology and simulations, this study assessed how physical landscape features (i.e., an open field, deadfall, and a paved road) impact wildlife viewing norms and also compared norms among three different wildlife species (i.e., bison, bear, and elk). Data were analyzed with repeated measures ANOVA to explore how these factors influenced acceptability ratings of distances between people and wildlife. Results revealed a significant interaction between distance to wildlife and landscape features. Recommendations for improving the management of humanwildlife conflicts and future research directions are discussed.

Adolescents' Health Perceptions of Natural American Spirit's On-the-Pack Eco-Friendly Campaign

PURPOSE

Natural American Spirit (NAS) cigarettes, which have recently grown in popularity, are marketed as eco-friendly and natural. The present study examined whether NAS's on-the-pack messaging influences adolescents' health perceptions of the brand.

METHODS

In a mixed-factor design, adolescent participants (N = 1,003, ages 13-17, 75% female) were randomized to one of the six exposure conditions. All viewed images of an NAS and a Pall Mall (comparison brand) cigarette pack, but differed in pack color (blue, green, or gold/orange) and brand viewed first. Perceptions of pack logos, addictiveness, harms to the smoker, others, and the environment were assessed directly after viewing pack images for each brand.

RESULTS

Adolescents who perceived NAS as more pro-environment tended to perceive NAS cigarettes to be less addictive, r = -.19, p < .01. NAS cigarettes also were perceived as less addictive and better for the environment than Pall Mall. Most (90%) participants provided nature-friendly words (e.g., environment, recycle) when asked to describe logos on the NAS packs. In adjusted models, relative to Pall Mall, NAS was perceived as healthier for smokers, healthier for smokers' family and friends, and safer for the environment. Findings did not differ by pack color and ever tobacco use.

CONCLUSIONS

Adolescents perceived a health advantage for NAS cigarettes with its on-the-pack, eco-friendly and pro-health marketing. The findings are consistent with prior research with adults. Given the accumulating evidence of consumer misperceptions, eco-friendly messaging on cigarettes is a public health concern that warrants further consideration for regulatory intervention.

Organizational trust in times of COVID-19: Hospitality employees' affective responses to managers' communication

During a crisis, such as the COVID-19 pandemic, what managers communicate to their employees can greatly impact important organizational attitudes, such as organizational trust. There is, however, very little research focusing on the mechanisms explaining how managers' messages during a crisis can influence employees' organizational trust. To address this gap, the current study examined the role that emotions play in developing organizational trust using a 2 (following CDC norms vs. ignoring CDC norms) by 2 (employee focus vs. bottom-line focus) between-subjects factorial experiment, with COVID-19 as the context. The results showed that a manager's communication that followed the CDC social norms made employees feel grateful, whereas communication that ignored CDC social norms enhanced fear and anger toward the organization. The feelings of gratefulness and fear influenced organizational trust. These results provide important theoretical and practical implications for understanding organizational trust during a crisis.

Are Recycling People Also Saving? Costliness Matters

In view of the fact that vigorously promoting recycling has become a viable means to promote sustainable development, it is important to better understand the impact of recycling efforts on subsequent resource saving behavior. This research empirically examines the effects of recycling efforts on subsequent resource saving by analyzing the survey data of 356 college students in China. The recycling efforts, environmental self-identity and feeling of pride were measured using existing scales while saving behaviors and recycling cost were measured by developing new scales. Partial least squares structural equation modeling was performed to test the structural relationships among recycling efforts, environmental self-identity, feeling of pride, and saving behaviors. Further, the moderation role of recycling cost was tested. The results showed that (1) saving behaviors could be classified into two types based on their costliness; (2) recycling efforts have a positive effect on costless saving behaviors, while having a negative effect on costly saving behaviors; (3) both the positive and negative effect of recycling efforts on resource saving is mediated by pride feeling and environmental self-identity; and (4) recycling cost negatively moderates the effects of recycling efforts on pride feeling. We discuss the theoretical and managerial implications of the findings.

Nicotine Dependence, Perceived Behavioral Control, Descriptive Quitting Norms, and Intentions to Quit Smoking among Chinese Male Regular Smokers

The association between nicotine dependence and intentions to quit smoking is well established. However, the underlying mechanisms and psychosocial factors that moderate this relationship have not been adequately delineated. Reinforcement theory, social learning theory, the theory of planned behavior, and the focus theory of normative conduct suggest that perceived behavioral control (PBC) over smoking cessation is a central mechanism that underlies the relationship between nicotine dependence and quitting intentions. Purpose/Objectives: The present study tested a moderated mediation model to examine the roles of PBC over smoking cessation and social norms, in the relationship between nicotine dependence and quit intentions among male regular smokers. Methods: Self-report measures of nicotine dependence, PBC over smoking cessation, descriptive and injunctive quitting norms, and intentions to quit smoking were administered to 204 Chinese male regular smokers. Results: Nicotine dependence was negatively related to quit intentions, and this relationship was mediated by PBC over smoking cessation. Further, the relationship between nicotine dependence and PBC was moderated by descriptive rather than injunctive quitting norms. The negative effects of nicotine dependence on PBC over smoking cessation were not significant among male regular smokers who reported strong descriptive quitting norms. Conclusions/Importance: Poor PBC over smoking cessation underlies the negative effects of nicotine dependence, and descriptive quitting norms act as a buffer against the adverse effects of nicotine dependence on PBC over smoking cessation. These findings have implications for smoking cessation interventions for male regular smokers.

Nudges, Norms, or Just Contagion? A Theory on Influences on the Practice of (Non-)Sustainable Behavior

‘Nudging’ symbolizes the widespread idea that if people are only provided with the ‘right’ options and contextual arrangements, they will start consuming sustainably. Opposite to this individual-centered, top-down approach stand observations highlighting the ‘contagiousness’ of thoughts, emotions, and behaviors of reference groups or persons present in a decision-context. Tying in these two lines, this paper argues that nudging may sound promising and easily applicable, yet the social dynamics occurring around it can easily distort or nullify its effects. This argument stems from empirical evidence gained in an exploratory observation study conducted in a Swedish cafeteria (N = 1073), which included a ‘nudging’ treatment. In the study, people in groups almost unanimously all chose the same options. After rearranging the choice architecture to make a potentially sustainable choice easier, people stuck to this mimicking behavior—while turning to choose more the non-intended option than before. A critical reflection of extant literature leads to the conclusion that the tendency to mimic each other (unconsciously) is so strong that attempts to nudge people towards certain choices appear overwhelmed. Actions become ‘contagious’; so, if only some people stick to their (consumption) habits, it may be hard to induce more sustainable behaviors through softly changing choice architectures.

Jet without fuel: nosedive of Jet Airways

Purpose

This case describes the vulnerability of the Indian aviation sector by highlighting the fall of Jet Airways from one of the biggest airlines in India to bankruptcy. The present case discusses the role of Jet Airways' leadership in managing the external threats that affect aviation business in India.

Design/methodology/approach

The present case is built on data collected from secondary sources, including publicly available information about the company, journals, websites, newspapers and reports.

Findings

The case reports findings of how hubris-driven strategic decisions and insecurity of the leader in losing control of the company, led to the grounding of one of the major airline companies in the Indian aviation industry.

Originality/value

The present case study provides valuable insights into the aviation industry in India, focusing on the threats to the aviation business. The case is useful to other airline companies and the aviation business community in dealing with external threats to business and issues of leadership dysfunction.

Association between Anti-prejudice Norm and Attitudes towards Minority Groups

Abstract In this study we investigated the relationship between the anti-prejudice norm and the expression of attitudes towards minority groups. Participated 100 people who evaluated a list with 16 target groups of prejudice, answering two questions: indicate the groups that feel less prejudice; and which ones do you prefer. The results showed that there are different levels of prejudice depending on the target-group, with the women, blacks and people with disabilities being the most protected by the norm. A hierarchical analysis of clusters evidenced an organization of the groups, classified as naturalised, blamed, sexual and political minorities. The anti-prejudice norm and the attitudes presented a strong and positive relation (r = 0.65, p < 0.001). A multilevel logistic regression analysis showed that this relation was moderated by the type of group. These results contribute to the studies on the expression of prejudice, besides demonstrating the role of norms in the understanding of the phenomenon.

The Relative Importance of Values, Social Norms, and Enjoyment-Based Motivation in Explaining Pro-Environmental Product Purchasing Behavior in Apparel Domain

Changing consumption behavior can offer co-benefits in reduction of environmental issues and encouraging improvements to environmentally friendly or sustainable production. We propose a novel value-social norm-enjoyment-based motivation (VSE) model and test the factors that influence individual pro-environmental apparel purchasing behavior. Data were obtained from 353 college students in Korea and analyzed by using SEM. Our results show that individuals who endorse bio-altruistic values who engage in eco-friendly environmental behavior in apparel domain are influenced by descriptive norms and injunctive norms. Further, enjoyment-based motivation was found to be a key mediator among bio-altruistic value, descriptive norms, and injunctive norms on pro-environmental purchasing behavior. However, injunctive norms do not directly influence purchasing behavior, but rather, are integrated to enjoyment-based intrinsic motivation, then indirectly affect purchasing behavior.

How Czech Adolescents Perceive Active Commuting to School: A Cross-Sectional Study

To achieve a healthy lifestyle, adolescents must be physically active and meet physical activity (PA) guidelines. One of the most natural ways of increasing the amount of PA is active commuting (AC) to school. Recent reviews suggest that peer norms have the potential to shape PA during adolescence in particular. Thus, our primary aim was to investigate whether Czech adolescents misperceive their peers’ AC behaviors and attitudes towards AC. Our dataset comprised cross-sectional data on 1586 adolescents aged 11–15 years. Basic descriptive statistics, chi-square tests, and correlation analyses were used to analyze the data. Regarding traveling to school, 68% of the Czech adolescents in this study are daily active commuters (walking, cycling, or riding a scooter or skateboard). Less than half of the respondents believed that most of their classmates were commuting to school actively almost daily. The students who believed that most of their classmates commuted to school actively had significantly higher chances of being regular active commuters themselves. The results showed that most of the Czech adolescents misperceived the AC norms of their peers. Thus, there could be potential in using a social norms approach aimed at increasing the level of AC in Czech adolescents through targeted interventions.

The dark core of personality and socially aversive psychopathology

OBJECTIVE

Although dark traits as studied in mainstream personality research and socially aversive psychopathology as studied in abnormal psychology intend to account for the same classes of behavior, their degree of conceptual and, consequently, empirical correspondence has remained limited at best. We aim to overcome this divide by demonstrating clear convergence between the common core of all dark traits (the Dark Factor of Personality, D) and the four prominent instances of socially aversive psychopathology: narcissistic, antisocial, paranoid, and borderline tendencies.

METHOD

In a large-scale, eight-month longitudinal study we assessed D, basic personality (the six HEXACO dimensions), and narcissistic, antisocial, paranoid, and borderline tendencies at time 1 (N = 2,329) and the latter aversive tendencies again at time 2 (N = 668) using different inventories.

RESULTS

D predicted all instances of socially aversive psychopathology cross-sectionally and longitudinally, with a large effect size on average, beyond the six HEXACO dimensions and even beyond the very same instances (measured through a different inventory).

CONCLUSIONS

Bridging mainstream personality and abnormal psychology, the findings reveal strong, theory-consistent correspondence between dark traits and socially aversive psychopathology once dark traits are viewed through the lens of their common core, D.

Engineering social change using social norms: lessons from the study of collective action

Behavioral interventions have embraced social norms as information that can be communicated in simple messages to motivate behavior change. This article argues for the value and necessity of recognizing that social-norm interventions are grounded in group processes. This approach has three major benefits that more than offset the costs of its greater theoretical and practical complexity. One, it improves the effectiveness of existing interventions, including those that target the normative beliefs of individuals. Two, it opens up new intervention strategies that broaden the range of mechanisms used to change behavior. Three, it connects research on social-norm interventions with theories and research on rallies, rebellions, riots, and other forms of collective action.

Short Hospice Length of Service in a Comprehensive Cancer Center

Background: The benefits of hospice for patients with advanced cancer are well established. Short hospice length of service (LOS) is a marker of poor quality care and patient and family dissatisfaction. Interventions based on behavioral science might reduce suboptimal hospice use. Objective: To assess effects of peer comparisons on rates of short hospice LOS for cancer patients at a tertiary comprehensive cancer center. Design: Pre-post design utilizing a peer-comparison feedback intervention comparing individual oncologist hospice data. Setting: Urban, academic, comprehensive cancer center in Maryland. Measurements: Hospice enrollment rate. Median hospice LOS and percentage short hospice LOS (defined as ≤7 days). Results: Sixty oncologists received the intervention. Before the intervention, 394 patients enrolled in hospice for a period of 21 months (18.76 enrollments per month). Median hospice LOS was 14.5 days. After the intervention, 418 patients enrolled in hospice for 14 months (29.85 enrollments per month). Median hospice LOS was nine days. The percentage of patients experiencing a short hospice LOS increased from 33.3% to 43.5%. Conclusions: The methods are not sufficient to conclude that the intervention does not improve hospice use. A substantial number of patients with cancer who used hospice had LOS ≤7 days, a marker of poor quality. Using peer comparison in combination with additional behavioral interventions should be considered to improve end-of-life care.

Why Employees Contribute to Pro-Environmental Behaviour: The Role of Pluralistic Ignorance in Chinese Society

In light of the importance of sustainable development, this study aims to deepen and extend our understanding of employees’ pro-environmental behaviour in the workplace in a Chinese context. Drawing on the complex phenomenon of social norms theory concerning misperceptions (i.e., pluralistic ignorance) and supervisor–subordinate guanxi (which is a Chinese term signifying human connection), we present a novel model in which employees’ pro-environmental behaviour is the result of multiple social and individual psychological factors. Through the integration of previous literature from the fields of the psychology of individuals, social psychology, and environmental psychology, the major assumption is that the pro-environmental behaviour of employees is affected by their level of pluralistic ignorance, environmental concern, and subjective norms; these, in turn, are influenced by supervisor–subordinate guanxi and social identity in the collective spirit of Chinese society. Data, which were analysed empirically, were gathered from 548 Chinese employees from the Jiangsu province of China. This study consequently reveals the subtle interplay among employees’ pluralistic ignorance, supervisor–subordinate guanxi, social identity, subjective norms, environmental concern, and their pro-environmental behaviour, while the deeper analysis offers considerable support for environmental management research and practice.

Why context matters for social norms interventions: The case of child marriage in Cameroon

Child marriage is a global health and human rights issue. In Cameroon, 30% of women are married before age 18 but little research exists on the drivers of child marriage in the country. This qualitative study contributes to understanding the role of social norms in sustaining child marriage in Far-North and East Cameroon. Participants in the study (N = 80) included women and men from four, ethnically different, rural communities (two in the Far-North, two in the East). Methods for data collection included 16 semi-structured focus groups, in which we investigated the system of social norms sustaining child marriage in these communities. We asked participants about typical age at marriage for girls (local practices) and whether they believed that age to be appropriate (their attitudes). We found the relation between practices and attitudes to be different in each community. We discuss the implications of these different relations for social norms interventions, enriching existing theoretical explanations. Evidence emerging from our findings suggest that effective social norms interventions should be embedded within cultural understandings of the relations between people's attitudes and practices.

Money doesn't matter! Householders' intentions to reduce standby power are unaffected by personalised pecuniary feedback

Many researchers have examined whether giving people feedback about their energy use can lead them to decrease it. However, to date no consensus has been reached about which type of eco-feedback is the most effective. We aim to test the efficacy of different feedback techniques by providing participants with personalised information about the annual monetary costs of their home's standby power usage (i.e., appliances that consume electricity despite not being actively used). Using a sample of 708 participants we tested the following feedback strategies: advice, disaggregation, loss vs gain framing, social norms, and collective information. We measured the impact of each of these feedback conditions on knowledge and intention to change behaviour, and compared them to a control condition. Using both frequentist and Bayesian analyses, we found that relative to the control condition all the feedback strategies led participants to report significant gains in knowledge. Yet, neither the additional knowledge gains, nor the feedback approach used significantly affected behavioural intentions. Consequently, the results suggest that while a wide range of feedback strategies emphasizing the financial impact of standby power consumption can effectively improve knowledge, this approach alone is insufficient in inciting intentions to change energy consumption behaviours.

Testing verbal quantifiers for social norms messages in cancer screening: evidence from an online experiment

BACKGROUND

Studies have shown that presenting correct information about group norms to correct misperceptions of norms can influence health behaviours. In two online studies we investigated how different ways of communicating the current uptake of 43% of the English Bowel Scope Screening (BSS) programme affects intention among disinclined men and women.

METHODS

In the first study, 202 participants were asked to interpret eight quantifiers for 43% uptake ('few', 'many', 'a considerable number', 'a large number', 'a great number', 'a lot', 'numerous' and 'nearly half') and to indicate how misleading they perceived each of them to be. In the second study, with 1245 participants, we compared the motivational impact of two quantifiers ('a large number' and 'nearly half' which were associated with the highest perceived uptake (48.9%) and considered least misleading in study 1 respectively) with a control message that did not contain any information on uptake, and a message which communicated actual uptake as a proportion (43%).

RESULTS

While we found that both verbal quantifiers increased screening intentions compared with the control group (from 7.8 to 12.5%, aOR 1.72; 95%CI 1.00-2.96 in the case of 'a large number' and 14.3%, aOR 2.02; 95%CI 1.20-3.38 for 'nearly half'), simply communicating that 43% do the test, however, had no impact on intentions (9.9% vs. 7.8% aOR 1.25; 95%CI 0.73-2.16).

CONCLUSION

Verbal quantifiers can be used to improve the perception of low uptake figures and avoid a demotivating effect.

Local Norms and the Theory of Planned Behavior: Understanding the Effects of Spatial Proximity on Recycling Intentions and Self-Reported Behavior

This paper aims to deepen the understanding of the role of "local norms" in explaining ecological behavior within Ajzen's Theory of Planned Behavior. A longitudinal investigation (overall N = 222), focused on households waste recycling, tested the hypothesis that the effects of this type of norms on behavioral intentions varies as a function of the individual's spatial proximity to the social categories relevant to the social-physical context (in this study: housemates, neighbors, inhabitants of the district or quarter, and inhabitants of the city) in which the behavior takes place. The hypothesis was confirmed and we also showed that the effects of local norms are empirically distinguishable from those of the social norms already considered by the model (i.e., subjective norms). Local norms, also have a direct influence on self-reported recycling behavior measured 1 month after intentions. We propose possible theoretical explanations for the results obtained and discuss the implications for applicative purposes.

How Consistent Contributors Inspire Individuals to Cooperate: The Role of Moral Elevation and Social Value Orientation

Achieving cooperation to address social dilemmas has long been a global problem. This study examined, using an environment-focused step-level public-goods-dilemma game, the effect a consistent contributor (CC) has on group cooperation, as well as the mediating role moral elevation and the moderating role social value orientation (SVO) play in this process. A total of 196 students were recruited and classified as “pro-selfs” or “pro-socials” based on their SVOs; individuals with the same SVO characterization were randomly allocated to groups of four, and then randomly assigned to the CC condition or the control condition to play 15 rounds of public-goods-dilemma games. In the CC condition, additional computer-controlled players represented the CCs. The results showed that the CC groups cooperated and earned more than the control groups did. Multi-level mediation analysis confirmed that moral elevation partially mediates the CC effect. Although the CCs had a direct impact on both pro-socials and pro-selfs, multi-level moderated-mediation analysis demonstrated that CCs influenced pro-socials directly, but affected pro-selfs’ decision-making indirectly, through moral elevation. This study contributes to a better understanding of sustainability of cooperation in social dilemmas by showing that consistent cooperative behaviors are contagious, and that their effects differ based on an individuals’ SVO.

The factors shaping car drivers' attitudes towards cyclist and their impact on behaviour

Cycling for transportation has multiple benefits to both individuals and societies. However, in many countries, cycling rates are very low. One major deterrent is hostile or aggressive behaviours directed towards cyclists. Past research has established that negative attitudes towards cyclist are a major driver of aggressive behaviour. However, the attitudinal roots that motivate these negative attitudes are currently not well understood. This study investigates to what extent negative attitudes towards cyclists are rooted in a sense of attachment to cars, and environmental attitudes. Furthermore, the study examines whether the distinctiveness of group-membership of cyclists, as signalled by cycling attire, influences the link between attitudes and aggressive behaviours directed at cyclists. An online survey of 308 car drivers measured automobility and environmental attitudes, attitudes towards cyclist, and aggressive behaviour addressed at two groups of cyclists (lycra-clad or casually dressed cyclists). Hierarchical regression analyses showed that automobility attitudes, but not environmental attitudes, were associated with negative car driver attitudes towards cyclists. A significant link between negative attitudes towards cyclists and aggressive behaviour addressed at cyclists was not moderated by the type of cyclist shown. These findings provide a more refined understanding of the basis in which negative attitudes towards cyclists are rooted and how they affect driver behaviour. This research may inform campaigns and initiatives aimed at changing attitudes towards cyclists.

The challenge and opportunity of behaviour change methods and frameworks to reduce demand for illegal wildlife

Biodiversity conservation is contingent upon managing human behaviour and, at times, changing behaviour. This is particularly relevant to the illegal trade in wildlife and wildlife products, both flora and fauna. Driven by dynamics of consumer demand and illicit supply, mitigation of illegal trade requires a fuller appreciation of human behaviour and methods to change it. In various sectors, social influence, behavioural insights, social marketing and human-centred approaches trend towards mainstream practice and policy application. However, in the context of conservation and wildlife trafficking, these approaches and their usefulness are not well-articulated nor application widespread. Here, we provide a practical overview of relevant behaviour change methods and frameworks. We discuss their usefulness and potential application to mitigating the illegal wildlife trade, in general and consumer demand, in particular.

The Scientific Work We Love: A Duplex Theory of Scientific Impact and Its Application to the Top-Cited Articles in the First 30 Years of APS Journals

This article proposes a duplex theory for understanding the scientific impact of contributions to psychological science. I argue that articles that we "love" can be understood in terms of (a) triangular elements of intimacy, passion, and commitment and (b) types of stories that characterize high-impact articles. Certain kinds of stories (e.g., review articles) are more likely to have lasting impact, on average, than other kinds of stories (e.g., data-driven empirical articles).